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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Ep 106.- A/B Test PITFALLS! and CRINGE Stuff! Ask Us ANYTHING

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5715 Ratings

🗓️ 24 April 2024

⏱️ 9 minutes

🧾️ Download transcript

Summary

In this episode of "Do This, Not That", host Jay Schwedelson shares tips on running effective A/B tests and also discusses cringey slang terms he uses (and gets made fun of for by his kids). Best Moments: (01:03) Avoiding pitfalls when setting up A/B tests to improve conversions (02:17) How much differentiation is enough for A/B tests? (05:14) 7 Tips To Reduce Spam Complaints (free downloadable) (06:30) Do you use cringey terms in your regular life? Final Notes: Don't forget to registe...

Transcript

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0:00.0

Welcome to Do This, Not That, the podcast for marketers.

0:14.3

You'll walk away from each episode with actionable tips you can test immediately.

0:19.9

You'll hear from the best minds in marketing who will share

0:22.6

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

0:29.8

that is our every day. I'm Jay Schwettleson. Let's do this, not that.

0:39.2

We are here for Ask Us Anything from Do This, Not That.

0:43.3

This is the short episode where all week long we get in work questions and we get in ridiculous

0:49.2

questions and we try to answer one of each.

0:52.1

And if you want to submit a question, it's real easy.

0:54.3

You just go to jshwedleson.com slash podcast,

0:58.1

and there's a big button that says ask us anything.

1:00.6

And you could submit any question.

1:02.2

It may be totally off the charts.

1:04.0

It doesn't matter.

1:04.6

We will try to tackle it here.

1:06.4

So first, let's get into the work question.

1:09.4

We got a question in from Dallas from St. Louis.

1:13.7

Well, that's totally confusing.

1:16.4

Dallas, it's got to be rough to have your name be the name of a city because it's like,

1:22.2

is that where you're from?

1:23.3

Is that your name?

1:23.9

Like if your name is like what, like Austin or Savannah?

...

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