Welcome to Second and Command, brought to you by COO Alliance, where top-level COO-O-O-O-Sher insights,

where top-level COO-S share the insights, tactics, and strategies that made them the chief behind the chief.

And now here's your host, Cameron Herald.

Miranda Leavers, the co-founder and C.O. at Thinkifick,

super excited to actually talk to you today and I actually didn't recognize or realize that you were the

co-founder. So that's an even better part of the story.

I didn't realize that until just the second.

But I love that component to it as well.

How did you guys start, think Epic?

Where did it come from?

Where did you meet Greg and kind of give me the helicopter tour?

Awesome, excited to be here Cameron.

Yeah, so, okay, where do I even start?

So I'm a co-founder, I'm a late co-founder. Greg started the business originally.

Greg was is our founder, Greg Smith, and he was originally a lawyer and he was teaching El-Sat courses on the side in classrooms for a number of years,

eventually decided to put his course online and what he found was as much as people were interested in taking his course and his own course continues to do quite well,

he had a lot of people coming to him and asking him to help them create and put their own courses online.

So he hit up his brother, Matt,

who was a developer to put together

sort of the early, early version of Thinkific,

and they were originally helping people put their courses online and marketing them for them and so on and so forth and we're investing into the software side of things.

They were joined by another match just to be confusing through that process and had pivoted a couple of times, but we're just kind of the like the three of them trying to figure out how to you know how to turn this product idea into a company.

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