Emma Grede: Good American Co-Founder and CEO
Second Life
Who What Wear
4.8 • 3K Ratings
🗓️ 24 September 2018
⏱️ 52 minutes
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| 0:00.0 | Hi everyone! Before we start today's episode, I just wanted to say A, thank you all for listening, |
| 0:06.1 | and B, thank you for sending so many wonderful DMs and tweets and emails about how much you're |
| 0:11.9 | liking the show. It means the world to me truly. I also wanted to say that if this podcast is |
| 0:19.6 | enjoyable to you, please consider taking the time to rate and review it on Apple podcasts, |
| 0:25.9 | iTunes, Spotify, wherever you listen. It makes a huge difference in helping us spread the word |
| 0:31.6 | about this project, a project that is very near and dear to my heart. Okay, enough with that and on |
| 0:38.4 | to the show. From MyDomain.com, this is Second Life, a podcast spotlighting women who have truly |
| 0:51.2 | inspiring careers. We're talking about their work journeys, what they've learned from the process |
| 0:56.1 | of setting aside their doubts or fears, and what happens when they embark on their Second Life. |
| 1:02.1 | Today, I am so happy to sit down with a true trailblazer and agree the CEO of Good American, |
| 1:10.0 | which you might just know as the incredibly beloved denim, activewear and clothing company |
| 1:16.2 | she co-founded with Chloe Kardashian in October of 2016. From the jump, the company has been a brand |
| 1:23.8 | leader in the body positivity movement with products available in sizes 00 to 26, which probably |
| 1:31.5 | has something to do with the reason why they did over a million dollars in sales on their very |
| 1:36.5 | first day's business. But before she was creating a wildly inclusive clothing company in Los Angeles, |
| 1:42.7 | Emma actually lived in London, where she ran a very different business, specifically an entertainment |
| 1:48.9 | based marketing agency. She's here to tell us all about that journey. So now, with no further ado, |
| 1:55.7 | it's Emma Green on Second Life. Emma, let's take it back to the beginning. What did you study in |
| 2:03.1 | school and what did you think you were going to be when you grew up? It's a very good question |
| 2:08.1 | and a very good place to start. So the first thing to say is, school for me wasn't so much of a breeze. |
| 2:14.4 | I wanted to be a great student, but I just didn't have it. And you're like, I wasn't good at like |
| 2:22.3 | focusing, I wasn't good at like sitting in class, I was a rest of the student, and in later life |
... |
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