EFR 583: Creating Flexible, Non-Intimidating, and Empowering Fitness Experiences with Austin Cohen
Ever Forward Radio with Chase Chewning
Chase Chewning
5 • 927 Ratings
🗓️ 14 March 2022
⏱️ 41 minutes
🧾️ Download transcript
Summary
Austin Cohen, Founder and CEO of FlexIt Fitness, sits down with Chase to discuss how he was able to keep the momentum going for his “a-la-carte digital fitness solution” in spite of the many setbacks and distractions throughout the past two years.
In fact, he says that it is the challenges themselves which incentivized him and his team at FlexIt to think up cutting-edge solutions that they never would have in the old, familiar normal.
The company’s focus, says Austin, has always been on “broadening access, of helping people understand that they can experience things that maybe they previously felt to be prohibitively costly, prohibitively inaccessible, or uncomfortable or intimidating.”
He says that one of the keys to being able to adapt to the situation at hand and adopt new ways of doing things is by staying determined to achieve the same goals one might have for their health and fitness, but being willing to consider options that may be outside one’s comfort zone.
Austin points to three major developments that the pandemic has spurred on within the fitness industry (and how FlexIt has capitalized on them): livestreaming, pre-recorded content, and hardwire. “None of those categories are new,” he notes. “They just became more widely adopted, more widely marketed, and put in front of our faces more than they ever have been before.”
Finally, Austin talks about some of the unique opportunities that virtual training can offer to fitness professionals, and why conducting successful online sessions as a coach is a radically different beast from training clients in-person.
Follow Austin @austin_flexit
Follow FlexIt @flexit_fitness
Follow Chase @chase_chewning
Episode resources:
- Save 15% on any metabolic health supplement with code CHASE at www.SugarBreak.com/chase
- Save 15% on grass fed beef sticks with code EVERFORWARD at www.Paleovalley.com
Transcript
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| 0:00.0 | I'm the founder and CEO of Flexit. We're here at Flexit to create flexible non-intiminating and empowering fitness experiences for consumers. |
| 0:10.0 | Everyone's different, everybody's different, and for us it's all about helping people to live better, healthier lives one day at a time, one step at a time. |
| 0:20.0 | So I'm excited to be here with you, Chase, on radio to just talk about how we can take the next step and just do a little bit more and help everybody to live a slightly healthier, slightly better life. |
| 0:30.0 | Today's episode is all about how to maintain your fitness, your exercise, no matter where you are, |
| 0:34.7 | even if that means grabbing a quick workout at home. Well, part of maintaining your fitness levels |
| 0:38.8 | means adequate protein. For me, if I'm not hitting enough protein throughout the day in my regular diet I need a little help I'm reaching for a snack I'm reaching the 100% grass-fed beef sticks from paleo valley |
| 0:50.7 | I'm pretty partial to teriyaki, but look, they have five amazing, |
| 0:54.8 | delicious and nutritious flavors that are going to be your new favorite ways to get |
| 0:59.3 | the perfect gut-friendly clean protein snack no matter where you are. |
| 1:03.2 | Flavored with organic spices, naturally fermented, |
| 1:06.4 | it is quite literally designed to help you have a clean protein snack |
| 1:09.9 | candy to love what you eat and to eat healthy on the go. |
| 1:14.0 | The best part is as an exclusive opportunity here on Everford radio you can get yours for 15% off. |
| 1:19.0 | Simply click the link under today's show notes and episode resources or head to paleo valley.com |
| 1:25.0 | and get your 100% grass fed and grass finished beef sticks for 15% off. |
| 1:30.3 | Simply use code ever forward at check out. That's paleo valley.com code ever forward to save 15% on these delicious and nutritious grass fed and grass finished beef sticks. |
| 1:43.0 | Did you know that you can have low blood sugar |
| 1:46.0 | for four to eight hours post exercise? |
| 1:49.0 | Now beyond a well-balanced post-workout meal, |
| 1:52.0 | I'm looking for other ways, all-natural ways to support a |
| 1:55.3 | healthy metabolic health to help me balance out my blood sugar, especially as someone with |
| 2:01.0 | diabetics in his family. Maybe that's you. |
... |
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