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The Jamie Sea Show

E154: What to do when your business feels out of alignment

The Jamie Sea Show

Jamie Sea

Business, Entrepreneurship

5692 Ratings

🗓️ 13 August 2025

⏱️ 37 minutes

🧾️ Download transcript

Summary

What happens when your business no longer feels like home?

In this raw and revealing episode, Jamie Sea is joined by her creative producer/director, Natalie, who turns the tables and interviews Jamie about a pivotal moment in her business - the moment she realized her brand wasn’t feeling aligned.

Together, they unpack what it looks like to shift & rebuild intentionally, how to tell the difference between self-sabotage and soul-alignment, and what it actually feels like to rebuild something that finally fits.

If you’ve been feeling frustrated, stuck, or like your voice no longer matches your offers… this episode will land.

🎧 This is about more than branding - it’s about reclaiming your voice, your message, and your mission.

💡 What We’re Covering in This Episode:

  • The real story behind Jamie’s rebrand and alignment shift

  • How to know when you’ve outgrown your brand (or your role in it)


  • The difference between self-sabotage and true misalignment

  • How nervous system regulation plays into clarity, creativity, and pivoting

  • What it feels like when the message isn’t yours anymore

  • Why strategy alone will never be enough if your heart isn’t in it

  • Tangible steps to recalibrate when nothing feels clear




 thejamiesea.com

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to The Jamie C Show, a soft place to land for visionaries, the feelers, the heart-led leaders,

0:06.3

rewriting the rules of business. I'm Jamie C, author, educator, and eight-figure founder,

0:11.6

whose work blends nervous system science, subconscious rewiring, and story-driven strategy.

0:17.2

If you know that your work is meant to reach more people, if you crave a business that

0:21.4

feels as good in your body as it looks on paper, you are in the right place. Here we go way beyond

0:28.5

formulas and we go into the felt. This is business reimagined through softness, strategy, and soul.

0:35.9

Let's begin. Welcome to the Jamie C Show. I'm so grateful that you're

0:39.7

here today. In today's episode, I actually have my producer Natalie interviewing me. I'm going to be

0:46.2

talking all things, burning things down to the ground when you are feeling out of alignment,

0:50.3

when you're feeling frustrated in your business, when you're're feeling like is it self-sabotage

0:54.3

am I meant to do this anymore do I do a pivot how do I navigate that I'm also going to be sharing a

1:01.4

personal story with you on when I went through a very frustrating time of knowing I was out of

1:06.2

alignment and how it turned into a complete new rebrand so I'm going to take you you behind the scenes. Let's go. I've known you for like three years. Which is crazy because I feel like I've known you my entire life. It just is one of those things. Very familiar feeling. But take me back to August. Okay. Because it's been, I guess, nine months. Just kind of take me back to that time of where you were at in your

1:28.7

business. Do you remember the conversations we had? Oh, like they were yesterday. So I'll never

1:34.5

forget there was this time when starting to take more walks outside and there's this beautiful

1:39.0

area around my house, which is like, it's just grassy and I mean, it's stunning.

1:45.0

So I'm taking more walks and I'm having all of these feelings of frustration and just feeling like this is not what I meant to do.

1:55.0

And in those moments when you're like, this is not what I'm meant to do, but I also recognize that I don't

2:01.6

have an immediate solution. And I'm just sitting in discomfort. I'm sitting in this feeling of,

2:06.8

what am I doing? This just doesn't feel right. You can just feel it in your body. I know when

2:11.0

I'm in alignment and I know what I'm doing the work that I feel really powerful about. And I

2:15.0

remember calling you. I'm like, Natalie, I swear, I just can't, I just can't be the girl that just teaches

...

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