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The Colin and Samir Show

Dude Perfect on their path to Billion-Dollar YouTube Brand

The Colin and Samir Show

Colin and Samir

Business

4.9665 Ratings

🗓️ 19 November 2024

⏱️ 81 minutes

🧾️ Download transcript

Summary

Try Spotter Studio FREE for 60 days: https://partner.spotterstudio.com/colinandsamir In this episode of The Colin and Samir Show, we sit down with the creators of Dude Perfect to explore their $100M raise, their ambitious plans to scale, and why they turned down a full buyout. From hiring their first CEO to building new ventures like Dude Perfect World and their family-friendly app, the team reveals how they’re transitioning from YouTube creators to a billion-dollar media brand. Plus, we dive into their content strategy, scaling challenges, and what the next chapter holds for YouTube's most iconic group. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Obviously, there's been a lot of headlines about you guys raising $100 million.

0:04.0

What do you plan on doing with that?

0:06.0

We're either hanging this thing up in four years or we're doubling back down.

0:09.0

How many videos do you need to put out and how much viewership is enough?

0:13.0

It's a great question.

0:14.0

Guys, I need at least one editor to help me, please, or else we have to call quits.

0:18.0

That's no one's fault but our own. We couldn't put out a video that got less than 30 million views.

0:23.3

This is a real problem on YouTube.

0:25.6

You raise 100 million or above, that's suggestive of the fact that this could become a billion-dollar company.

0:31.3

Yep, that's the goal.

0:32.7

Today on The Colin and Spirr Show, we're joined by the guys from Dude Perfect.

0:36.6

We sat down with them at their new Dallas headquarters

0:39.2

shortly after they made a huge announcement that they raised over $100 million, as well as hired a new CEO,

0:47.3

Andrew Yaffe, from the NBA. Now, there aren't many creators that we speak to who have raised

0:52.7

$100 million.

0:55.0

It can be hard to even fathom what you would do with all that money.

0:58.9

And that's a lot of what our conversation is about today with Dude Perfect.

1:02.7

For as long as we've been making YouTube videos, which is 13 years, Dude Perfect has been

1:06.4

around and has been a consistent force.

1:10.2

I went to their view stats page just to look at like subscriber

1:13.5

growth and views. And if you look at it across 16 billion views that they've done and 60 million

1:18.8

subscribers that they've gained, it is one of the most consistent graphs out of any creator.

...

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