Dr. Angela Mulrooney: How to Use Personal Branding for Your Business
Your Brand Amplified
Bleav + Anika Jackson
5.0 • 132 Ratings
🗓️ 30 December 2021
⏱️ 15 minutes
🧾️ Download transcript
Summary
Angela is a retired dentist turned personal branding expert. How did that happen?
At 24, she started living her dental dream which turned into an enviable dental career, turning a broken-down practice into her dream practice which started her branding journey. She lived the elusive dream of providing the services she loved, on clients she loved, while earning more and working less.
She had it all... until she didn't.
Overnight, she lost everything after sustaining a career\xad ending injury that killed her ability to practice. She rebranded herself as a business coach for dentists through Linkedln. Her fearless rebuilding of her brand was noticed by other professionals who asked her to transform their personal brands on LinkedIn, and so, Unleashing Influence was born.
During the first 10 months of the Covid-19 pandemic she grew her agency from 2.5 to 14 full time team members and then realized she had built the wrong company for what she wanted out of life. She sold off the agency and niched Unleashing Influence back down to what she could uniquely do ... transform people's brands through one-on-one Media Mastery programs, Branding Bootcamps, and speaking from the stage.
Sometimes you have to figure out what you don't want to do before you can do what you uniquely do best. Angela's mission is to build credible experts' remarkable personal brands so they can change their clients' world with what they do.
Unleashinginfluence.com
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Transcript
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| 0:00.0 | Welcome to your brand amplified, the podcast where we interview marketers, publicists, and |
| 0:07.2 | brands to learn their stories, what makes them tick, and tips and tricks that make a difference. To find out more, point your browser to |
| 0:18.0 | www. PR Incubator.com or look us up at Anica Jackson PR. |
| 0:26.2 | Welcome to another week of your brand amplified |
| 0:29.0 | and I am so excited to have Dr. Angela Mulrooney of unleashing influence with us today. How are you today? |
| 0:36.3 | I'm well, thank you. Thanks for having me here, Anica. |
| 0:38.6 | Absolutely. So you have had a very varied and interesting career. |
| 0:45.4 | We were just talking before the show started |
| 0:47.8 | about the pivots that we make as entrepreneurs. |
| 0:50.0 | So I'd love for you to share your journey. |
| 0:52.4 | Sure. |
| 0:53.0 | So originally I was a dentist, that's where the doctor part comes from and I, |
| 0:58.0 | four and a half years into being a dentist, |
| 1:01.0 | I decided to buy this broken down practice in the worst part of town and took it from this broken down thing to this beautiful thing. |
| 1:08.6 | So I built it into a referral-based practice, beautified it, so it didn't feel like a dental office, and had everything lined up |
| 1:16.1 | amazingly with the skills that I wanted, the patients that I wanted, the team that I wanted, and then I got injured. |
| 1:20.8 | And overnight, it's like the hammer came down and I lost my dream. And I'd |
| 1:27.0 | want to be a dentist since I was two years old and this was 32. So I was that massive |
| 1:31.3 | dream just went poof into the air and I honestly was left spiraling for quite a while because my identity was a hundred percent wrapped up in the fact that I had become a dentist and I was doing what I was felt like I was meant to be doing. |
| 1:46.8 | So then what happened when you had the injury you were no longer able to be a practicing dentist? You got to figure out your what next. Did you stay in that? |
| 1:56.0 | Did you stay in the practice? Did you sell it? And then what did you decide to do? |
| 2:00.7 | I had so many people advising me and because I was in so much turmoil I'm like, well, they must know better than me because I've never been through this. They've seen other people go through this. So they said, you know, you build this practice, you might as well keep it and have other people |
... |
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