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Marketing School - Digital Marketing and Online Marketing Tips

Do Social Sharing Buttons Still Work? | Ep. #372

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 7 August 2017

⏱️ 5 minutes

🧾️ Download transcript

Summary

In Episode #372, Eric and Neil discuss whether social sharing buttons still work. Tune-in to learn whether social sharing buttons are effective in driving traffic to your site, how to use them properly if you still wish to use them, and an alternative to the buttons that is proven to work. Time Stamped Show Notes: 00:27 – Today’s topic: Do Social Sharing Buttons Still Work? 00:39 – Sumo is a plugin for social share buttons 00:47 – Eric personally uses Buffer to share 00:58 – Neil tracked the social share button clicks 01:03 – It drives traffic once in awhile 01:22 – The only way to get traffic from social share buttons are to integrate them within the post 01:30 – Click to tweet 01:34 – Having quotes or snippets within your blog post that is easy to share drives more traffic 01:45 – Integrating the buttons within the blog post is more effective than scrolling social buttons within the blog 02:05 – The percentage of clicks is NOT high 02:25 – For Eric, social sharing buttons don’t work 02:33 – If you still put them in, just choose the major social media sites 02:50 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool that helps you increase your conversion rate 03:41 – Go to SingleGrain.com/giveaway for multiple entries 03:46 – That’s it for today’s episode! 3 Key Points: Social sharing buttons does work, but it needs to be integrated into the post. An alternative to social sharing buttons is adding a click to tweet somewhere in your post. If you still want social sharing buttons, just pick the major social media sites. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you gotta look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your low time.

0:52.3

Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue and I'm Neil Patel.

0:57.0

And today we're going to talk about if social sharing buttons still work.

1:02.0

So I mean, you know, we have social sharing. sharing buttons

1:05.0

on our site.

1:06.0

on our site.

1:07.0

we can use different plugins out there.

1:09.0

There's like sumo, for example,

1:11.0

but I mean, for me, I don't think I've actually clicked on a social sharing button in years

1:15.9

for me personally I just use buffer if I want to share something but you know that that just because I do something one way doesn't mean other people

1:23.4

do it that way curious to get your thoughts around this because I mean a lot of

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