Welcome to Style Your Minds, the podcast for women who are ready to choose themselves, burn the rulebook, and blaze their own trail in life and in business.

For women who know they are meant for more, and have waited far too long for someone to give them the permission they thought they needed.

I'm your host, Cara Allwell, bestselling author and mentor to women entrepreneurs.

If you're ready to change the world, be inspired, and meet other incredible women on the same mission, you're in the right place. Let's do this.

Hi guys, welcome back to the show. I have a really inspiring and empowering conversation for you today with two incredible women, Juliet Porter and Jamie Washburn.

I went to Miami in July, and I got to go to Miami Swim Week. I never even knew there was such a thing as Miami Swim Week. It's basically fashion week for swimwear.

It was incredible, such an electrifying experience. One of the shows that I got to go to was for JMP The Label. JMP is a swimmer brand.

I didn't know anything about them. My friends Gwen and Dara represent the brand. They do their PR, so they invited me to tag along to this fashion show, and I had no expectations going in.

But when I got there, I cannot even begin to tell you how incredible the show was. The swimsuits were beautiful, but what really struck me was the fact that this was the only show that I noticed during Swim Week

that had models of all shapes, sizes, colors, energies, backgrounds. It was just phenomenal. I mean, the second that the music came on, and I saw the first model come down the runway, I literally almost started crying because I was like, I am finally seeing women on a runway in swimsuits that look like me.

At 42 years old, I finally felt seen. So I instantly fell in love with the brand, and I knew that I needed to get to know the women behind the brand.

So this conversation is with Juliet and Jamie. They are the two women behind JMP The Label. They're fabulous. They're going to talk all about what inspired them, their backgrounds, why they decided to start this line.

And what it means to them to be inclusive and diverse when it comes to representing women, and especially when it comes to representing women and swimwear, I know you're going to get so much out of this episode.

So without further ado, here's my conversation with Jamie and Juliet from JMP The Label. Enjoy.

Hi, guys. Welcome back to the show. I am so excited for today's episode. I have two incredible women on the show. I gave you a little bit of an intro before. So you guys kind of know what inspired this episode, but I am just thrilled to have Jamie and Juliet with me to talk about JMP The Label, their swimwear line.

To talk about everything that transpired a couple of weeks ago in Miami at the fashion show that I was at that I was so personally inspired by, you know, so many of you reached out to me and were so excited about it. So I thought it would be really cool to have them both on and kind of just chill out and chat and have a little episode about sort of what inspires them.

I think I personally think you guys are like changing the game for like the swimwear industry and just like fashion in general. So we're going to dig into all of that. But before we get started, I would love you both to just kind of give a little introduction, a personal introduction about who you are and sort of what you do in the world. So Jamie, do you want to go first?

Yeah. Hi. Okay. Well, I'm Jamie Washburn and I am a we like to call me a veteran swim designer, which I think makes me sound like super old, but actually I am I'm 46. So I'm not old. I'm amazing. A perfect peak age, I believe, but I've been in this one more game for like 27 years now.

And I've worked for a lot of the biggest brands out there as the behind the scenes designer. And so through the years, I really became passionate about size inclusivity. I'm a size 12 to 14, depending on, you know, the day of the week, my hormones, whatever's going on in my life.

And I really wasn't able to wear any of the designs I was doing for all of these brands comfortably and where I felt really good about myself. And so I became very passionate about that.

And then I also am a co-owner in a factory that produces a lot of brands that everybody knows and wears. And so I've, you know, I'm really in the nuts and the bolts of the swimmer market. And I felt like it was really time to make a line that I could feel proud of that would represent who I was.

And I was very lucky to meet Juliet Porter. And I think she should introduce herself.

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