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The Exit - Presented By Flippa

Disney Music Group to AMP Agency and Matt Fitz-Henry’s Tale of Two Exits

The Exit - Presented By Flippa

The Exit - Presented By Flippa

Technology

52K Ratings

🗓️ 2 September 2024

⏱️ 36 minutes

🧾️ Download transcript

Summary

Want a quick estimate of how much your business is worth? With our free valuation calculator, answer a few questions about your business and you’ll get an immediate estimate of the value of your business. You might be surprised by how much you can get for it: https://flippa.com/exit -- In this episode of The Exit: Matt Fitz-Henry, Chief Innovation Officer at AMP Agency, discusses his journey from music to tech entrepreneurship, starting with his experience at Universal Music Group and Disney Music Group, and then moving on to multiple successful exits. Matt details his first venture, a digital agency that grew to 45+ employees in three years before being acquired in a swift 90-day process. He emphasizes the importance of formalizing business partnerships and contractual agreements during acquisitions. His second venture, Genome, a digital innovation, transformation, and product development company, also scaled to about 50 employees and was acquired by AMP Agency in 2022. Matt offers valuable insights on exit timing, stressing the importance of personal readiness, team continuity, and long-term business outlook. His advice to his past self includes focusing on what's important, not letting perfection hinder progress, and prioritizing long-term goals over urgent tasks. Currently, Matt continues to innovate at AMP Agency while running his consulting company, MCF Consulting. For more details and insights from his entrepreneurial journey, listen to the latest episode of The Exit. -- For over 20 years, Matt has been at the forefront of technology, digital media, entertainment, and brand. He is the Chief Innovation Officer at AMP Agency, a subsidiary of Advantage Sales and Marketing (NASDAQ: ADV), where he oversees AMP’s long-term technical vision, data and automation strategy, internal IP development, and plays an integral role in technology M&A and strategic product development. Starting his career with executive roles at Universal and Disney, Matt transitioned into entrepreneurship, successfully exiting multiple ventures. Throughout his career, beyond the companies he founded, Matt has had the opportunity to collaborate with a diverse array of companies, from early-stage ventures to Fortune 100 leaders such as Google, Pepsi, and Meta. Website: https://www.ampagency.com/ LinkedIn - https://www.linkedin.com/in/mattfitzhenry/ Check Out Flippa’s Data Insights Tool: https://flippa.com/data-insights -- The Exit—Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Transcript

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0:00.0

Real quickly I want to mention and remind the entrepreneurs that are listening to this as well as the investors out there that if you're looking for a certified M&A advisor or you want a free business valuation, check out Flippa.com slash exit. You are not going to want to miss this free valuation tool.

0:17.3

It is very easy, it's fast, and if you're running a business, this is a really

0:21.2

good way to get organized.

0:23.4

Not only that, but you can get connected very quickly with an M&A advisor and they can walk you

0:28.2

through the entire process.

0:29.8

So let's jump to the interview.

0:31.4

Below and welcome to the exit presented by Flip Up,

0:33.9

the number one platform to buy and sell online businesses.

0:37.3

Flipa manages over a billion in deal value annually

0:41.0

and combines expert buy and sell side advisory with its market

0:44.0

leading valuation tool, deal room, off market offering, market insights, an AI

0:48.9

based deal by deal matching engine. Now for the exit. The exit is a 30 minute

0:54.0

podcast featuring awesome entrepreneurs who have been there and they have done it. The

0:58.1

exit talks to operators who have bought and sold businesses of all different

1:01.9

sizes. You learn how they did it, why they did it,

1:04.8

and get exposure to the world of exits.

1:06.9

It's a world occupied by a small few,

1:09.2

but accessible to many.

1:10.8

On this episode of the exit, I sit down with Matt Fitz Henry. He's an awesome multiple exit

1:16.4

founder and we dig in to his multiple exits in a really great direction. We not only talk about what it kind of takes to go from end to end,

1:26.8

but we talk about the team size on average,

1:29.6

he was really comfortable with about 45 to 50 people. the time of multiple exits he was at that

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