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Forbes Topline

Cruise Robotaxis Forced To Cease Operations Nationwide—Here’s How This Will Impact The Industry

Forbes Topline

Forbes

Business News, News, Entrepreneurship, Business

4.86 Ratings

🗓️ 22 November 2023

⏱️ 13 minutes

🧾️ Download transcript

Summary

Cyrus Farivar, a senior writer for Forbes, joins ‘Forbes Talks’ to discuss Cruise robotaxis halting operations nationwide. The stunning announcement comes just two days after California regulators revoked the company’s permit statewide, finding that Cruise’s vehicles are “not safe for the public’s operation” and that the cars pose “an unreasonable risk to the public.” After ceasing operations in California on Tuesday, Cruise continued in Phoenix, Arizona, and in Austin and Houston, two of Texas’ largest cities. However, the entire robotaxi fleet nationwide has now been grounded. In its brief thread, Cruise said that the company needed to “take steps to rebuild public trust…even if it means doing things that are uncomfortable or difficult.” Earlier this month, at its peak, Cruise had a fleet of 400 robotaxis nationwide. Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Hi everyone I'm Rose Marie Miller here with Sir Ruth Farvar a senior writer here at

0:07.8

Forbes here to tell us about why Cruz Robotaxes halted operations nationwide.

0:14.8

Thank you so much for joining me today.

0:17.2

Thank you for having me.

0:18.6

Absolutely.

0:19.6

So first, just give us a brief overview of what happened.

0:24.0

Yeah, so it's been, it's been quite a busy several weeks for Cruz over the last, I would say,

0:32.0

month to two months maybe. But yes, what you're referring to really stems from an

0:37.8

incident that took place not too far from where I am right now. I live in Oakland, California. This incident happened

0:44.4

October 2nd in San Francisco. And at the time, Cruz was running its driverless

0:49.8

cars in San Francisco, picking up passengers,

0:53.9

sort of like a ride hill type service.

0:57.4

And what happened was almost kind of a freak accident.

0:59.8

There was a woman, a pedestrian,

1:01.8

who was hit by a human-driven car and then at shortly after the

1:07.4

moment of impact she was thrown into an adjacent lane and set directly into the

1:11.8

path of a of a cruise car and she was then not only hit by that cruise car but was actually dragged

1:18.8

approximately 20 feet by that

1:25.0

car before it came to a stop. The woman remains in the hospital to this day, more than a month after that incident.

1:29.0

The next day, October 3rd, Cruz officials had meetings with state officials from around here in California, the Department of Motor Vehicles, the California Highway Patrol, and some others.

1:42.0

Ultimately, eventually the California DMV decided to revoke Cruz's operating permit

1:50.0

across the state.

...

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