COULD THIS ONE CHANGE MAKE ALL THE DIFFERENCE IN YOUR SALE?
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
4.8 β’ 1.2K Ratings
ποΈ 11 March 2022
β±οΈ 36 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
Summary
Transcript
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| 0:00.0 | There's one element in sales that customers pick up on very quickly, and that's it. |
| 0:06.5 | Do they care about me? |
| 0:09.2 | And this is one of the ways of building trust fast is if we can, as salespeople, express |
| 0:17.6 | our care and our concern about the client, not just about us and the context of a transaction. |
| 0:26.5 | We want to talk about that today. |
| 0:28.4 | I think you're going to really enjoy this interview. |
| 0:31.1 | Great salesperson, great story. |
| 0:33.8 | Let's get into it before we do. |
| 0:36.2 | Do you have a few sales force out there? |
| 0:39.2 | Don't you wish there was a better, easier way, as simple as possible to get all that stuff into it |
| 0:46.2 | that our managers want? |
| 0:47.7 | Oh, God. |
| 0:49.0 | Now there is. |
| 0:50.2 | Check out Scratchpad. |
| 0:52.3 | The link is in the show notes below where you can go to Scratchpad.com, check it out. |
| 0:57.1 | They've got this really cool chrome plug in, so it's right in the browser. |
| 1:02.0 | You don't have to go anywhere, just pops up, enter your stuff, and there you go. |
| 1:07.7 | Let's get into the interview. |
| 1:08.7 | I'll sum it up at the end. |
| 1:10.1 | Also, big announcement. |
| 1:11.6 | If you're in the courses, the learning management system just released a community, |
| 1:17.3 | and I've enabled it for both courses, start the conversation, get the meeting, and winning |
... |
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