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Marketing School - Digital Marketing and Online Marketing Tips

Cool S**t We're Doing In AI This Quarter, How This Weird Economy Is Affecting Marketing, How We're Generating Pipeline In A Weird Economy

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 29 May 2025

⏱️ 21 minutes

🧾️ Download transcript

Summary

In this episode #2980, Eric Siu and Neil Patel discuss how AI is revolutionizing advertising, the evolution of digital marketing strategies, and shifting workplace dynamics. They also reflect on the trade-offs between fame and anonymity in today’s digital world. TIME-STAMPED SHOW NOTES (00:00) Revolutionizing Advertising with AI (02:55) The Evolution of Digital Marketing (05:58) Changing Dynamics in the Workplace (08:46) The Price of Fame vs. Anonymity To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us: Single Grain << Eric's ad agency NP Digital << Neil’s ad agency X @neilpatel, @ericosiu Instagram @neilpatel, @ericosiu Drop Us a Review If You Enjoyed the Episode!

Transcript

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0:00.0

I want to talk about, so I like sharing the new stuff that we're working on with AI.

0:05.8

This is the nerdy stuff.

0:06.5

This is stuff I do on Saturdays, by the way.

0:08.5

So maybe we can talk about some cool stuff we're doing some cool shit we're doing an AI this quarter.

0:14.3

So I kind of told you that I'm using this product called Lindy.com.

0:19.4

And what it does is, you know Zapier, right?

0:21.3

So Zapier, you have these workflows.

0:23.0

But within each workflow, you can basically prompt it to do something, right?

0:27.9

So I think I told you before that I have it go into our Slack.

0:31.8

And then every day, it's like, if you say your daily report, the highest leverage thing you're working on today is creating a report, this thing will coach you.

0:41.8

And it will actually rate how high leverage your activity was, how consistent you are with filling it out.

0:47.9

And it actually coaches people up.

0:49.9

I will, I think I mentioned this already.

0:51.3

I'll go into some more examples.

0:52.4

But after doing this for a week or two, everyone instantly shaped up.

0:57.0

They instantly leveled up, right?

0:58.9

And so what I started doing was like, oh, okay, I'm going to have this sit in as like a,

1:03.6

like I work with chat cheap PT on the prompts, right?

1:06.1

So I was like, oh, I want to have a sales coach.

1:08.4

I want to have an EOS coach because we still run on EOS, right? And you guys don't do that anymore.

1:11.8

But EOS is like a L10 meeting, a traction meeting, right?

1:15.2

You talk about your rocks.

...

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