It's that time time.

time. Lock load.

The Michael Vary Show is

the Michael Vary show is on the air.

My beloved late brother, Chris, recommended that song for us as a Friday drive home.

What were we doing before that?

You remember?

In the radio business it's called Sonic Brandi.

There's a couple of the terms you use for it.

But the idea, and for those of you who go to Broadway musicals.

Andrew Lloyd Weber for instance,

it's called a late motif.

There is, or some people say light motif,

L-E-I-T-M-O-T-I-F. And that is. or some people say light motif, L E I T M O T I F.

And that is the use of a song or a musical bed

like in Phantom of the Opera,

there's certain music when the Phantom is about to enter.

And in Andrew Lloyd Webber musicals like cats, their memory will be used for a certain series of cats when they enter the...

It's like your walk-up music right? Well once that

late motif is established that music is established in time it it embeds itself

indelibly on your mind and it becomes like the smell of Grandma's

cornbread. It becomes like the smell of a certain dish, a certain boudin that your grandfather made that boy

...