Coaches Compass: Why Coaching Businesses Are Failing

Mind Over Macros

Mike Millner

Neurotype, Wellness, Training, Diet, Health, Exercise, Mindset, Gym, Macros, Fitness, Weights, Health & Fitness, Nutrition

5.0 • 1.2K Ratings

🗓️ 5 December 2025

⏱️ 30 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of the Coaches Compass, Mike explains why a lot of coaches and coaching businesses are struggling right now. More importantly, he explains how you can be part of the small percent that thrive. If you need help scaling your business, start your 7-day free trial for The Collective. ------------------------------------------------ Click here to apply for coaching! For some amazing resources and to be a part of a badass community, join our FB group HERE The personality assessm...

Transcript

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0:00.0	all right i feel like i keep starting these episodes with a little gut punch so we're just going to
0:07.7	keep that train moving and again i say this because this is what i see this is what i hear
0:16.6	this is what i believe and i don't know any other way than to just keep it real with you and I also
0:24.4	understand that if that bothers you that's not my problem you can very easily stop listening to the
0:31.1	show so hopefully you understand that you have choices and if anything that I say offends you, then maybe I'm not the person for you.
0:41.8	I have a belief that and you may get defensive, but then you may understand.
0:49.5	We'll see.
0:50.5	I have a belief that 90%, that's my guess, 90% of coaches don't actually want to grow their businesses, despite saying that they do.
1:07.7	And this isn't going to be, trust me, I know where you think I'm going with this and it's not where I'm going. Like, oh, you're not willing to spend money on your business. You're not willing to invest in mentorship. You're not willing to blah, blah, blah. Like, it's not like that. That's that's the equivalent of people who say, you know, oh, if you, if you care about your health, you'll stop paying money on, you know, spending money on DoorDash and you'll hire me as a coach.
1:31.0	No. you know, oh, if you, if you care about your health, you'll stop paying money on, you know, spending
1:28.7	money on DoorDash and you'll hire me as a coach.
1:31.3	No.
1:32.6	What I am going to say is that a lot of coaches see their problems, recognize their issues, and their bottlenecks and their constraints and do not do a
1:49.3	damn thing to fix it they try to add more stuff they try to act like they're busier, like busy work.
2:02.4	Like I spent so much time on this post.
2:04.9	I spent eight hours on content.
2:08.1	You're not actually trying to fix the thing.
2:11.4	So it's like dancing around the issue.
2:15.2	And I think that this is a subconscious, but also conscious choice, I think it's both.
2:24.1	I think subconsciously they're afraid of fixing the thing because like then shit gets real.
2:31.9	And I think consciously they make the decision to do busy work, to add more things,
2:39.2	to complicate their life, to add more tasks, to sabotage that.
	...

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