Coaches Compass: Time to Panic?

Mind Over Macros

Mike Millner

Diet, Wellness, Health & Fitness, Macros, Mindset, Gym, Weights, Training, Nutrition, Neurotype, Fitness, Health, Exercise

5 • 1.1K Ratings

🗓️ 17 November 2023

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of the Coaches Compass, Mike addresses the current state of the industry and why a lot of coaches are operating out of fear right now. It's important to look at this as an opportunity. The businesses and coaches that can weather this storm will be rewarded for it. Unfortunately, it's easy to make emotional decisions without the proper perspective in place. This episode is important for all coaches right now.Get 20% off any product from Legion Athletics! Use code POPFAM at http...

Transcript

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0:00.0	What is going on everybody? Welcome back to the Mind Over Macros
0:05.2	podcast as always I'm your host Mike Milner. Today's episode of the
0:09.3	Coaches compass. It's panic time. Sound the alarms. Let's shut it down and yeah you feel the impact? Are you feeling the impact of
0:21.5	November holidays, the economy, whatever you want to call it, people are tighter
0:28.7	with their money than ever before. Let's let's all take a deep breath. Let's exhale. Let's recognize
0:37.6	that we sell a commodity-based service. As much as we want to believe that coaching is a necessity that everybody needs
0:46.5	coaching. Otherwise, their lives depend on it. Their families' lives depend on it.
0:51.6	Okay, it's not true.
0:54.0	It's not true.
0:55.8	Yes, we do give people life.
0:58.4	We do give people energy.
0:59.7	We probably extend the lives and give them peace of mind and well-being and all that is the case.
1:09.1	However, it's not a necessity. Coaching is a commodity.
1:15.0	It is a commodity.
1:16.0	It is actually a luxury to be able to afford coaching.
1:21.0	And no, I do not believe that we should be trying to coerce people or convince them to go into debt,
1:30.0	to take out loans, to do all this stuff just to afford coaching.
1:35.4	I'm sorry, I just do not believe that.
1:38.5	If you are in a program and they're like,
1:41.8	oh, find a way for them to get the money.
1:45.0	Uh-uh.
1:47.0	I don't believe that.
	...

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