5 • 1.1K Ratings
🗓️ 28 July 2023
⏱️ 41 minutes
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0:00.0 | What is going on everybody? Welcome back to the Mind Over Macros |
0:06.2 | podcast as always. I'm your host Mike Milner in today's episode of the |
0:11.9 | Coaches compass. I love doing these. I hope you guys are |
0:16.6 | enjoying them. If you're a coach and you're listening and you enjoy these |
0:20.0 | Friday conversations all about coaching and marketing and |
0:25.0 | copywriting and whatever else I talk about. If you're enjoying it let me know. |
0:28.8 | hit me up on Instagram drop me a message at Coach underscore migner anyway today I'm going to mention two specific |
0:37.3 | content mistakes I love talking about mistakes because |
0:42.4 | it's something that I've done a lot of in my life. |
0:45.0 | Two content mistakes that are preventing you from getting clients to raise their hand to enroll in your coaching program and to |
0:56.7 | value your services the way that they should. It's always, always, a value issue. |
1:08.3 | Always. |
1:10.6 | Anytime somebody says no based off of price or whatever other excuse they come up with |
1:19.8 | it's always a value issue because the litmus test is quite simple. |
1:28.0 | There's two things that you can use as a litmus test. Number one, let's say you had a brand new Tesla and you offered it to that |
1:38.2 | same person who just told you they couldn't afford your coaching program and you were like I have this brand new |
1:44.2 | Tesla that I need to get rid of do you want to buy it for five thousand dollars they |
1:51.4 | would be like, |
1:53.0 | I need to verify that it exists. |
1:57.0 | I need to verify that it's new. |
1:59.0 | I need to verify that it's real. |
2:01.0 | And then, 100% they're buying it for $5,000. The same person that said they could not afford it. |
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