Charlie’s Table - Artisanal Gluten-Free Pasta Everyone Loves
The Story of a Brand Show
Ramon Vela
4.9 • 147 Ratings
🗓️ 14 August 2022
⏱️ 55 minutes
🧾️ Download transcript
Summary
This episode is brought to you by Yotpo.
Charlie's Table is the non-gluten pasta made for everyone at the table, says David Landay, CEO and Co-founder of Charlie's Table, an artisanal food brand that started with gluten-free, non-GMO fresh pasta.
The pasta creator owned an Italian restaurant in New York City when he discovered he was gluten-sensitive. He and a chef spent 18 months creating a gluten-free pasta that would be so good that nobody would know the difference.
The pasta is more than gluten-free - it's also peanut-free, soy-free, dairy-free, GMO-free, and Keto-friendly.
David says he creates things because that's what he loves to do.
"I see things differently than other people - I'm aware of that," he says. "That's what's led to doing things, as I say, that people are doing. But if you think that way, I don't want to run anything. I want to start it. I leave organizations after I start them. Other people are good at running them. That's not what turns me on."
Plans for Charlie's Table include making a new flour for restaurants to help create healthier pasta.
In this episode, David talks about:
* An overview of Charlie's Table and gratitude to the man who inspired the name.
* How the brand developed its original pasta product.
* The effect COVID had on the brand, particularly given the supply chain issues.
* The brand's charitable mission.
* David’s history is working with nonprofits and Broadway Cares.
* Why he'd instead start a business than run one.
* Where to find the pasta now?
Join Ramon Vela and David Landay as they break down the inside story on The Story of a Brand.
For more on Charlie’s Table, visit: https://charliestable.com/
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Transcript
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| 0:00.0 | He was born up in the mountains in Italy. |
| 0:02.4 | His grandmother cooked pasta all the time on the wood burning stove. |
| 0:06.3 | So he got together with his chef and they spent literally a year and a half |
| 0:11.2 | working on creating this gluten-free pasta. |
| 0:16.5 | And when a customer sent it back saying, you sent me the wrong dish, this can't be gluten-free, |
| 0:24.0 | it tastes too good, he knew he had succeeded. To me, he didn't know how well he had succeeded |
| 0:30.4 | because he only thought in terms of helping people or dealing with people who have to eat gluten-free. |
| 0:37.8 | But truly, it's a pasta that works for everybody. |
| 0:53.5 | This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer companies. |
| 0:59.6 | I'm Ramon Vela, and I believe that people want to know more about the brands and the products they purchase. |
| 1:05.1 | So each week, I interview the founder of a consumer brand, unpack their story, their products, and their mission, |
| 1:10.6 | so you can decide which products are worth buying and which brands are worth supporting. |
| 1:18.6 | Charlie's Table is a non-glutin pasta made for everyone at the table, says David Linday, |
| 1:24.2 | CEO and co-founder of Charlie's Table, an artisanal food brand that started with gluten-free |
| 1:29.2 | non-GMO fresh pasta. You see, the creator of this pasta owned an Italian restaurant in New York |
| 1:35.2 | City when he discovered he was gluten-sensitive. He and his chef spent 18 months creating a |
| 1:41.0 | gluten-free pasta that would be so good that nobody would know the difference. |
| 1:47.0 | Well, in this episode, we discussed an overview of Charlie's table and the gratitude to the man who inspired the name, how the brand developed its original pasta product, the effect of COVID had on the brand, particularly on the supply chain issues, |
| 2:02.5 | the brand's charitable mission, his working with nonprofits on Broadway, why he would rather |
| 2:09.7 | start a business than run one, and where to find the pasta now. I hope you enjoy this |
| 2:15.0 | episode. It's actually very enlightening, not only about gluten-free, |
| 2:20.2 | but also about David Linday's background, working with AIDS victims, working on Broadway, |
... |
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