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Nobody Told Me!

Carmine Gallo: ...great communicators are made, not born

Nobody Told Me!

Nobody Told Me!

Business, Entrepreneurship

4.2671 Ratings

🗓️ 14 December 2022

⏱️ 30 minutes

🧾️ Download transcript

Summary

Communications expert Carmine Gallo joins us to talk about insights from his latest book about Amazon founder Jeff Bezos.  The book is  called, "THE BEZOS BLUEPRINT: Communication Secrets of the World’s Greatest Salesman".  Carmine is the bestselling author of "Talk Like TED" and "The Presentation Secrets of Steve Jobs".  Carmine is a Harvard instructor, coach and keynote speaker known for transforming some of the world’s best-known CEO’s into powerful storytellers and communicators.
 
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Transcript

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0:00.0

Welcome to Nobody Told Me.

0:11.3

I'm Laura Owens.

0:12.6

And I'm Jan Black.

0:13.6

And we are delighted to welcome communications expert Carmine Gallo back to the show.

0:18.8

Carmine is the bestselling author of Talk Like Ted and the

0:22.1

presentation secrets of Steve Jobs. The last time he was on our podcast, he was discussing his book

0:27.7

Five Stars, The Communication Secrets to Get From Good to Great. Carmine is a Harvard instructor,

0:34.0

coach, and keynote speaker known for transforming some of the world's best known CEOs

0:39.2

into powerful storytellers and communicators. His latest book is about Amazon founder Jeff Bezos.

0:46.2

It's called The Bezos Blueprint, Communication Secrets of the World's Greatest Salesman.

0:52.6

Carmine, we thank you for joining us again.

0:54.9

Well, thank you, Jan, and Laura. It's nice to talk to you again. Thanks for that kind introduction.

1:00.1

We are wondering what makes Jeff Bezos the world's greatest salesman. Why do you feel that way?

1:07.0

Jeff Bezos began by selling dreams, not products.

1:11.8

Imagine how difficult it must have been as a communication challenge to pitch a company

1:18.3

that was nothing but an idea, didn't have a name for it at the time.

1:24.4

Jeff's boss tried to talk him out of it.

1:26.9

This is 1994. And yet he believed in this

1:31.4

thing called the internet, which most people didn't even know what it was. And then you're asking

1:36.5

people to put a credit card online on this thing called the internet to buy something digitally and have it shipped to your door.

1:47.5

That was a tough sell.

1:49.0

So he began, Jeff Bezos began building Amazon based on simplicity and helping people understand.

...

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