Cardon - The Perfect Gift for Men is Healthy Skin
The Story of a Brand Show
Ramon Vela
4.9 • 147 Ratings
🗓️ 6 December 2022
⏱️ 73 minutes
🧾️ Download transcript
Summary
This episode is brought to you by Sendlane.
Jaqueline and Narae say, “Cardon is a men's personal care brand that focuses on men's specific concerns, such as shaving irritation. And our products and formulas are all backed by Korean innovation and research and development. That's our secret sauce. Korean skincare is about a decade ahead of the rest of the world, so they have already developed some really amazing formulas that are clean, non-toxic, and very affordable. And so we’re able to leverage all of that technology and bring it to the U.S. and develop our products really focused around meeting where guys are.”
Today, we interview Jacqueline Oak and Narae Chung, Co-founders of Cardon. Cardon is your one-stop-shop for men’s personal care routine, from showering to shaving and beyond. Their cactus-based products soothe irritated skin and gently moisturize and give it the boost it needs.
We discuss:
* How they kept each other accountable when launching the brand
* Why they lean on South Korean innovation and R&D
* What they see as the opportunity in men’s skincare and why
* How they help their customers develop new habits
* Why it took the 18 months to develop their innovative 2 in 1 sunscreen and moisturizer
* Why providing quality and an affordable price point is critical for them
* What Skin concerns do they address: acne, hair loss, skin, dark circles, and more…
* How they’ve created a line of products that grow with you
* Why they conducted their own clinical research study with their own products
* Their commitment to quality
Join Ramon Vela, Jacqueline Oak and Narae Chung as we break down the inside story of Cardon on The Story of a Brand.
For more on Cardon, visit: https://cardonskin.com/
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*
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Transcript
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| 0:00.0 | from a brand perspective, you know, we're all about kind of like promoting that message that like |
| 0:07.2 | taking care of yourself is actually sexy. You know, it's not taboo. It's not something you need to like |
| 0:13.4 | tell me behind closed doors. It's like something that is valued and should be celebrated. And so |
| 0:20.0 | I think we're excited to be leading that conversation and being a part of it and |
| 0:26.0 | beyond the frontier of changing the mentality and perspective around masculinity and being |
| 0:32.2 | more inclusive in beauty. This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer products. |
| 0:51.2 | I'm Ramon Vela, and I believe that people want to know more about the brands and products |
| 0:56.0 | they purchase. So each week, I interview the founder of a consumer brand, unpacked their story, |
| 1:01.2 | their products, their mission, so you can decide which products are worth buying and which |
| 1:05.8 | brands are worth supporting. Jacqueline and Nare say, Cardon is a men's personal care brand that focuses on men's specific |
| 1:17.6 | concern, such as shaving irritation. |
| 1:20.6 | And our products and formulas are all backed by Korean innovation and research and development. |
| 1:26.6 | That's our secret sauce. |
| 1:29.0 | Korean skincare is about a decade ahead of the rest of the world. |
| 1:32.8 | So they've already developed some really amazing formulas that are clean, non-toxic, and |
| 1:38.5 | very affordable. |
| 1:40.0 | And so we're able to leverage all that technology and bring it to the U.S. |
| 1:43.8 | and develop our products really focused around meeting where guys are. |
| 1:49.6 | In today's interview, we have Jacqueline Oak and Naree Chung, co-founders of Cardan. |
| 1:56.7 | Cardan is your one-stop shop for men's personal care routine from showering to shaving and beyond. |
| 2:03.4 | Their cactus-based products soothe irritated skin and gently moisturize and give it the boost that it needs. |
| 2:10.4 | We discussed so many interesting things on this interview from how they kept each other accountable when launching the brand and why they're so grateful for each other. |
... |
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