What a wonderful surprise!

Fancy seeing you here, you sumptuous little unicorn sneaking in here, listening to this

podcast.

How's it going everyone?

It is Jordan's side.

I've had way too much coffee today and I'm running late but I wanted to do a voice

memo very quickly because I had a thought as I was walking back to my apartment today

and it was about the podcast I did the other day with Nick Reese on Family and Fitness

on trying to help encourage and sometimes even convince a family member, a friend, a

colleague, something deeply care about who needs to improve their fitness, who needs to

really start working out and eating better but they're not.

If you haven't listened to that podcast already, please do it.

It's one of the more recent ones.

It got a great response and really dove deep into the deeper psychology and emotional

behavior change tactics that you can use to help it move people along and encourage them

to do that because most people make huge mistakes.

It's screaming and yelling and gilting and none of that really ever works.

If you actually want a very proven and effective way to do it, go listen to that.

In the meantime, I had a thought about that and it translates to all aspects of fitness

and life and really entrepreneurship and really anything that you want to achieve something

in.

But I just had this thought as I was walking back from a lunch of Korean food which is delicious.

...