We begin today. We begin the end by we're going to wrap up 2020 in like three different ways. One way we're going to wrap it up is doing buy, sell, hold today on the big

books of 2020. Not our favorite, not the

we would work the books from 2020 that have or will make headlines

and whether or not we would buy hold or sell stock in them

based on what we think they're going to do in the future.

The future being, you know, where are they going to land in the firmament of books and reading

for years to come.

So we had some crossover, we had some unique for each, and so we're going to go through

them and talk about whether or not we think we should buy, sell, hold them, why they're on this list and see where we agree and disagree.

I was on a call earlier, Rebecca, where I've been on calls all week with publishers talking about how 2020 went how they're expecting

2021 to go and one thing that's almost universally mentioned is books sold this year but damned if it wasn't hard to

sell something to someone that was new to them in terms of a new author, a new genre,

people were reading for comfort and comfort generally means the

familiar. So you might have read a book by an author you knew even if the book

was something you haven't read before. You may go back and reread all things.

You may go back, you may have read the next installment

of a popular series, which are a couple of those

that land here.

So it's always hard to sell debuts new fiction, new titles, new ideas, and that is more

true this year than ever.

I remember, you and I were in a meeting one time at B. A and a years ago and I

remember someone saying I wish I could remember who said it in a publisher meeting saying

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