Hey everyone and welcome to our throwback episode. In our throwback episodes, we are reintroducing you to some of our most popular episodes.

This is great for new listeners who want to learn more about the work we've done in the past, and it's a great refresher if you've been a listener for a long time.

Enjoy. For the audience, tell them a little bit about the compound effect. I really think that's a

powerful book for anybody who wants to be successful in whatever it is they're doing, not only

just business. So can you give like a little elevator pitch for that one? The concept is really

simple. The compound effect says that daily action

overtime leads to a synergistic outcome. So you've probably heard people say this about things like

exercise. Like in the beginning, it seems like nothing is happening that it's just hard. It's just

tons of sweats, tons of misery. But at a certain

point, something happens in your body and things just start clicking. Your workout becomes a routine.

It becomes easy to do. It becomes something that gives you energy rather than takes it away.

That's a compound effect. Let's get into the business, because one thing that I really admired about you is the way that

you generate sales by focusing on the relationship and creating value.

Can you talk a little bit about how you used to generate sales for your business and how you

do it now?

So if we're just going to focus really in one area, it's my coaching. So I knew that from the

beginning of my journey that I love to teach, I love to help people overcome whatever barrier

that they want. I first started out as a podcast coach. I would help people start up their

podcasts. And it was a lot of fun and I really

enjoyed it. And in the beginning, what I would do is be very, very timid. And I would ask them

some questions about what they wanted. And then I would essentially just present the sale right

there. I would say, okay, well, if this is what you want, this is what I can do.

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