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Podcasting Made Simple

Building Trust Through Your Podcast | Mehmet Gonullu

Podcasting Made Simple

Alex Sanfilippo, PodMatch.com

Education, Podcasters, Audience Growth, Monetization, Podcast Guests, Podcast Guesting, Marketing, How To, Business, Podcast Hosts, Technology, Podcasting, Content Marketing

5.0741 Ratings

🗓️ 2 June 2026

⏱️ 9 minutes

🧾️ Download transcript

Summary

We live in a world that’s more distracted than ever before. It seems impossible to cut through all the noise. But thankfully, there’s something you can do to get noticed! In this episode, Mehmet Gonullu explains how you can use podcasting to establish real trust by choosing depth and transparency over hype in your content. Get ready to stop seeking attention and start building trust that lasts! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/386 Chapters 00:00 The Genesis of a Podcasting J...

Transcript

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0:00.0

You're listening to Podcasting Made Simple.

0:04.6

Hi, my name is Mehmet Gunilu, the host of the CTO show with Mehmet.

0:09.4

When I started my podcast, the CTO show with Mehmet, it wasn't part of some big master plan.

0:16.2

There was no team, no PR agency, no strategy.

0:19.9

It was just me and a mic I bought online. And at the

0:25.4

beginning, I kept it simple. I recorded it solo. No guests, no interviews. I just wanted

0:32.3

to reflect out loud on what I've seen in my 20 plus years in B2B tech across startups, scale apps, and go to

0:40.7

marketplace.

0:41.9

I had frameworks, war stories, observations, and podcasting gave me a quiet place to think.

0:49.2

And I will be honest, at first, that was enough.

0:53.5

There's something very cathartic about speaking into the void.

0:58.0

No performance, no expectations, just to clarify.

1:02.1

But after a while, it became kind of repetitive.

1:06.6

I wasn't learning anymore.

1:08.6

I was just recycling what I already knew. So one day, I invited

1:13.3

someone on the show, a founder I respected. And that one conversation changed the entire

1:20.3

direction of the podcast. Not because the episode went viral, actually it didn't, But because I felt it. That real curiosity again,

1:31.0

the way one answer sparked five more questions, the feeling of learning in real time.

1:38.6

That's when I made a decision. This wasn't going to be a solo show anymore. I didn't just want to share what I knew.

1:48.2

I wanted to absorb what I didn't. And that's how a casual side project became something much

1:56.4

bigger. Today, more than 400 episodes later, I can say something I didn't expect it when I started

2:04.4

all this.

...

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