Building Trust and Loyalty in Business - Alisa Imperial

The Home Service Expert Podcast

Tommy Mello

Business, Management

4.8 • 705 Ratings

🗓️ 15 September 2025

⏱️ 63 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this conversation, Tommy Mello and Alisa Imperial discuss the importance of belief in business, the challenges faced in the home services industry, and the critical role of trust and delegation. They emphasize the need for a fun training culture, the value of pricing and customer experience, and the impact of mentorship on business growth. The discussion also highlights the significance of community collaboration and leadership in achieving success, as well as the importance of continuous learning and giving back to the community.

00:00 The Importance of Belief in Business

02:54 Navigating Challenges in Home Services

05:47 Understanding Trust and Delegation

08:58 Overcoming Fear and Embracing Change

12:04 Identifying Readiness for Growth

15:01 Creating a Culture of Fun in Training

17:46 The Value of Pricing and Customer Experience

21:07 Building Trust and Loyalty in Business

24:07 The Role of Mentorship in Business Growth

26:43 The Future of Garage Door Services

29:50 The Power of Community and Collaboration

32:48 The Impact of Leadership on Business Success

36:00 Creating a Brand that Resonates

39:02 The Journey of Self-Discovery and Growth

41:58 The Importance of Giving Back

45:07 The Value of Continuous Learning

47:56 The Role of Events in Industry Growth

50:39 Final Thoughts on Business Success

Transcript

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0:00.0	I think you can have a beautiful truck and a beautiful brand, but you don't breathe life into it
0:05.7	until there are people that believe in it and talk about it.
0:09.4	Welcome to the Home Service Expert, where each week Tommy chats with world-class entrepreneurs
0:15.1	and experts in various fields, like marketing, sales, hiring, and leadership to find out what's really behind their success
0:23.0	in business. Now, your host, the Home Service Millionaire, Tommy Mello. Before we get started,
0:30.2	I wanted to share two important things with you. First, I want you to implement what you
0:34.1	learned today. To do that, you'll have to take a lot of notes, but I also want
0:38.2	you to fully concentrate on the interview. So I ask the team to take notes for you. Just text
0:43.5	notes, N-O-T-E-S, to 888-526-1299. That's 888-526-1299, and you'll receive a link to download the notes from today's episode.
0:57.6	Also, if you haven't got your copy of my newest book, Elevate, please go check it out.
1:02.5	I'll share with you how I attracted and developed a winning team that helped me build a $200 million company in 22 states.
1:08.4	Just go to elevate and win.com forward slash podcast to get your copy.
1:12.9	Now let's go back into the interview. All right. I'm sitting here with Elisa Imperial.
1:17.8	Welcome back to the home service expert, by the way. She's an expert in strategic planning,
1:22.9	performance management, business development. She's the VP of business development at A1 slash garage door freedom.
1:29.0	Garage door freedom is this best practice group where we work with only garage door companies
1:33.5	to help them win. And it comes from everything from simple things like booking rate,
1:38.1	conversion rate, average ticket, getting leads, buying better from suppliers, creating a magnet for great talent,
1:47.2	strategies on how to buy new trucks, how to get branded correctly, it goes on and on.
1:51.5	Even training your technicians on how to sell, which in my world is not a bad word.
1:57.6	It's sell people what they want and need.
1:59.3	That's why they call us out there for.
	...

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