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The Story of a Brand

BROC SHOT - The Beauty & Wellness Product that Really Works!

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 8 April 2023

⏱️ 85 minutes

🧾️ Download transcript

Summary

This episode is brought to you by Sendlane.

 

Gracia & Benjamin say, “from a skin perspective, most people think of skin as something that they should treat from a topical standpoint. Skin is our largest organ. Our gut is really the place where every single health practitioner, every human, everybody should focus first.”

 

Today, we interview Gracia Walker and Benjamin Silver, Co-founders at BROC SHOT. BROC SHOT is a daily shot for beauty, body + brain powered by a certified broccoli sprout powder formula that the TGA (Australia’s version of the FDA has even approved) as a medicine.

 

BROC SHOT contains broccoli sprouts which contain the highest amount of the active compound, sulforaphane, of any vegetable–50-100x more than mature broccoli. Sulforaphane is clinically proven to fight free radicals that cause cell damage and premature aging, detoxify the body from pollutants, stabilize and strengthen the gut barrier to enhance immunity and normalize bowels, and improve and support brain function.

 

We discussed:

 

* What they are grateful for
* The problem with many products: “bit of science, lots of marketing”
* Sulforaphane: The magical compound and what it does
* The 3 key functions of BROC SHOT: Gut health, inflammation, detoxification
* Why you need to take it - Ramon’s story
* How cooking broccoli kills the Sulforaphane and sprouts are the way to go
* Why beauty starts in the gut?
* Collagen vs protein vs multivitamin vs sulforaphane
* And more…

 

Join Ramon Vela, Gracia Walker and Benjamin Silver as we break down the inside story of BROC SHOT on The Story of a Brand.

 

For more on BROC SHOT, visit: https://brocshot.com/

 

Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.

 

*

 

This episode is brought to you by Sendlane.

 

Here’s the deal: I have a gift for you from our primary sponsor — Sendlane. They’re giving away their online course eCommerce Academy - Email & SMS Marketing!

 

This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it’s entirely FREE when you get started with your FREE 14-day trial of Sendlane. 

 

When you do, chat with their support team and let them know you’re one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.

 

Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!

Transcript

Click on a timestamp to play from that location

0:00.0

Brockshot is a daily functional supplement that's in shot form. So a daily shot that you would take.

0:07.6

And it's powered by broccoli sprout powder, whole broccoli sprout powder, which has a compound

0:14.4

called sulforaphane. And sulfurophane is arguably, if you talk to scientists who know,

0:20.4

sulfurane is arguably the most potent antioxidant on the planet.

0:25.7

And it's different than what we typically think about antioxidants that we ingest.

0:30.2

We typically think about, oh, I'll take some blueberries or a different type of antioxidant,

0:34.5

and we're going to put this antioxidant in our body and it's going to

0:38.8

go in and fight free radicals. The difference with sulfurophane is that sulfurophane goes into your

0:45.8

body and switches on your own antioxidants. So it switches on your own antioxidant defense system.

0:52.9

And because it's switching on your antioxidant defense system

0:56.2

and over 200 protective genes in your body, so forphane, it allows, it basically is prescriptive to

1:05.3

what you need. So in your case, you were having some sort of a blemish and such that you've had for quite some time.

1:13.6

And whereas your daughter was dealing with more of a gut health, more specific bowel type of gut health issues, et cetera.

1:21.6

And so what's so fascinating about that is we are all, we're all just very, very different and we need very different things to optimize our bodies.

1:33.3

And that's why sulforaphane is, as we call it, the goat when it comes to any supplement or natural compound out there because it's switching on your own body, your own defense system and helping to work your

1:45.5

body into a place of where it's, it's working at its optimal level.

2:08.8

This is the story of a brand, a podcast that helps people learn the story behind their favorite consumer products.

2:14.5

I'm Ramon Vela, and I believe that people want to know more about the brands and products they purchase. So each week, I interview the founder of a consumer brand,

2:18.0

unpacked our story, their products, their mission, so you can decide which products are

2:22.4

worth buying and which brands are worth supporting. Today, we interview Gratia Walker

2:31.2

and Benjamin Silver, co-founders of Brockshot. Broxhot is a daily shot for beauty,

2:37.0

its body and brain powered by a certified broccoli sprout powder formula that has been approved by TGA,

...

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