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Naked Beauty

Braiding Hair In The Boardroom ft. Sharmadean Reid

Naked Beauty

The Naked Beauty Podcast

Arts, Fashion & Beauty

4.71.2K Ratings

🗓️ 16 March 2020

⏱️ 45 minutes

🧾️ Download transcript

Summary

“I love subverting an eccentric English style because I’m a black Jamaican girl, so it contrasts. I’m obsessed with the contrast” - my guest Sharmadean Reid on this amazing episode of Naked Beauty


When it comes to London’s beauty scene, Sharmadean Reid is THE ONE to watch. After having founded the iconic WAH Nails back in 2009, Reid has continuously found ways to combine Black British culture with her exceptional Central Saint Martin’s education, love of technology and community. Today, Reid has expanded her empire through Beautystack- a mobile, beauty-booking software that also allows industry professionals to expand their own networks. Tune in for an unforgettable discussion on beauty technology, growing up in Wolverhampton, her favorite beauty spots in London, microblading, and the magical power of “face creaming”!


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Transcript

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0:00.0

I'm going to put it at the Queen in the park.

0:02.0

Look at me cute and sexy like that.

0:04.0

Hello, hello, it's Brooke D'Vard and you're listening to the Naked Beauty

0:08.0

Podcast.

0:10.0

So excited about this episode with the Charmedine Reed. She came to my hotel room

0:15.9

when I was in London and we just had this really wonderful chat in the afternoon.

0:22.1

Every time I go to London I stay at the

0:24.3

Charlotte Street Hotel it gives me this really kind of homey vibe always very

0:29.4

comfortable there and Charmedine is booked and busy.

0:33.5

If you guys know anything about Charmedine,

0:35.7

she is very sought after and in demand.

0:38.8

So between speaking engagements and events,

0:41.4

she squeezed me in, which I'm so grateful for. I first met

0:44.8

Charmidine in 2012. She was a stylist and brand consultant before she really

0:49.1

got into wan nails, but we worked together on a series of short films about music culture.

0:54.0

If you don't know Charmadine from W-N-N-N-N-N-N-N-N-N-N-L-W-A-H,

0:58.5

the iconic nail studio that she launched in London,

1:01.7

then maybe you know her for her trailblazing work she's doing with her app, Beauty Stack.

1:06.0

Charmidine's mission is to use technology to economically empower women.

1:11.0

She's even delivered a TED Talk on the topic and as a woman in

1:15.5

tech and as a black woman in tech I couldn't be more proud to know

1:19.8

Charmedine. You were in for a treat with this episode. And I hope everyone is doing well.

...

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