Bonus: Turn Podcast Guesting Opportunities Into $10K PayDays
Cubicle to CEO
Ellen Yin
5.0 • 580 Ratings
🗓️ 12 March 2025
⏱️ 34 minutes
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| 0:00.0 | The following is a sponsored episode. |
| 0:08.8 | Hey everyone. |
| 0:09.9 | Welcome back to the show. |
| 0:10.9 | Today we are joined by my friend, Beth Nidick, who is the ultimate media strategist, |
| 0:16.6 | PR Maven, and conversion queen who teaches coaches, consultants, and authors how to transform their |
| 0:22.8 | podcast appearances into real revenue. Beth's signature program is called Mike to Millions. |
| 0:29.7 | I love that. I'm such an alliteration nerd and empowers experts to amplify their authority, |
| 0:35.0 | build credibility, and turn visibility into tangible success. Beth, |
| 0:38.8 | welcome to the show. Oh, thank you so much. I'm so happy to be here. Super stoked to have you here. |
| 0:44.3 | And the subject of our conversation today is so juicy, how to turn podcast appearances into |
| 0:51.2 | $10,000 paydays. Who doesn't want $10,000 paydays? |
| 0:55.4 | I think this is so needed because oftentimes a lot of the conversation around podcast |
| 1:01.0 | guesting in the industry is how do you get on podcast shows? |
| 1:03.9 | In fact, that's literally like what we do with our template. |
| 1:06.3 | How do you get on shows? |
| 1:07.1 | And we help people with it. |
| 1:08.0 | But the less talked about and all arguably more |
| 1:11.6 | important part is how do you actually make the most of those media appearances and really add |
| 1:16.5 | to your bottom line. So I'm excited for you to share how we can turn our podcast. Yes. Into revenue |
| 1:21.9 | drivers. We're like scheming over here. Yes. So Beth, real quick, actually, before we even get into that, why do you feel like podcast guesting is such an underrated PR tool, not just for the purposes, like we said, of visibility, but actually to drive revenue? I think people don't look at it the right way. I think they look at it like, oh, it's just a part of my visibility, something I'm supposed to be doing. And I'm like, no, fellas, it's a business tool. Right? We have to look at it. Like, this is something that is in, it's in the visibility strategy realm. But if we're not looking at it like a tool and every tool we have in our business, we have a strategy and an intention behind it. The thing that hurts me on the inside |
| 2:02.7 | is when I'll talk to a client or even I'll get this |
| 2:05.8 | sometimes like, well, let's just have a conversation. |
... |
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