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Cubicle to CEO

Bonus: Turn Podcast Guesting Opportunities Into $10K PayDays

Cubicle to CEO

Ellen Yin

Entrepreneurship, Business, Marketing

5.0580 Ratings

🗓️ 12 March 2025

⏱️ 34 minutes

🧾️ Download transcript

Summary

Are your podcast interviews producing profit for your business? You may be missing a major revenue opportunity every time you guest on someone else’s podcast. In today’s conversation, Beth Nydick will point out the common pitfalls preventing you from maximizing each media opportunity, as well as how you can use her “Profitable Podcast Guest System” to turn each podcast feature into $10K+ paydays. Go beyond the conversation and approach future interviews with a conversion mindset! Connect with Beth: IG: @bethnydick Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://cubicletoceo.co/quiz If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so we can repost you. Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

The following is a sponsored episode.

0:08.8

Hey everyone.

0:09.9

Welcome back to the show.

0:10.9

Today we are joined by my friend, Beth Nidick, who is the ultimate media strategist,

0:16.6

PR Maven, and conversion queen who teaches coaches, consultants, and authors how to transform their

0:22.8

podcast appearances into real revenue. Beth's signature program is called Mike to Millions.

0:29.7

I love that. I'm such an alliteration nerd and empowers experts to amplify their authority,

0:35.0

build credibility, and turn visibility into tangible success. Beth,

0:38.8

welcome to the show. Oh, thank you so much. I'm so happy to be here. Super stoked to have you here.

0:44.3

And the subject of our conversation today is so juicy, how to turn podcast appearances into

0:51.2

$10,000 paydays. Who doesn't want $10,000 paydays?

0:55.4

I think this is so needed because oftentimes a lot of the conversation around podcast

1:01.0

guesting in the industry is how do you get on podcast shows?

1:03.9

In fact, that's literally like what we do with our template.

1:06.3

How do you get on shows?

1:07.1

And we help people with it.

1:08.0

But the less talked about and all arguably more

1:11.6

important part is how do you actually make the most of those media appearances and really add

1:16.5

to your bottom line. So I'm excited for you to share how we can turn our podcast. Yes. Into revenue

1:21.9

drivers. We're like scheming over here. Yes. So Beth, real quick, actually, before we even get into that, why do you feel like podcast guesting is such an underrated PR tool, not just for the purposes, like we said, of visibility, but actually to drive revenue? I think people don't look at it the right way. I think they look at it like, oh, it's just a part of my visibility, something I'm supposed to be doing. And I'm like, no, fellas, it's a business tool. Right? We have to look at it. Like, this is something that is in, it's in the visibility strategy realm. But if we're not looking at it like a tool and every tool we have in our business, we have a strategy and an intention behind it. The thing that hurts me on the inside

2:02.7

is when I'll talk to a client or even I'll get this

2:05.8

sometimes like, well, let's just have a conversation.

...

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