(Best Of!) Simple Hacks for Writing Copy that Converts, with Brittany McBean

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Team Building, Online Business, Outsourcing, Marketing, Facebook Ads, Business Scaling, Business, Online Marketing, Productivity, Evergreen Sales Funnels, Podcasting, Youtube, Entrepreneurship, Social Media

4.8 • 828 Ratings

🗓️ 3 November 2021

⏱️ 68 minutes

🔗️ Recording | iTunes | RSS

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Summary

Thinking about becoming a copywriter? Or maybe hiring one? ‍‍ Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍ In this episode, I’m interviewing my copywriter, Brittany McBean, to talk about writing copy that converts. This is one of my most downloaded episodes from last year, and I got a lot of feedback on it when it first aired because listeners learned so much from it. Brittany is a...

Transcript

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0:00.0	What's up, my friends?
0:01.5	Welcome back to the podcast.
0:02.7	This is episode number 544 here of the show.
0:06.2	I am your trusty host here, Rick Mulready.
0:08.9	I don't know why I just said the word trusty.
0:10.6	But as always, super appreciate you for coming to hang out me today.
0:14.4	Cool ball is going well, whatever you're up to right now.
0:17.2	Today's episode, this is a best of episode.
0:20.5	And I was very intentional about why I wanted to bring this episode back in front of you here today.
0:28.8	Joining me on this interview that you're about to hear is my copywriter, Brittany McBean.
0:34.5	And we talk about simple hacks for writing copy that converts. This was the second
0:40.6	highest downloaded episode in all of 2020. And I got so much great feedback from it about people
0:47.6	saying, like, holy cow, I learned so much in that episode. And I was able to go and implement it
0:51.9	right away. And I saw results.
0:58.4	The other reason why I wanted to share it with you again here today is because Brittany has been instrumental in just reshaping my entire brand, entire copy, and entire
1:06.9	messaging.
1:07.6	I have so many people come to me and say, wow, I read your website or I read
1:11.7	your accelerator page and I just get you. I love how I can see very specifically who you are,
1:19.8	what your values are, and also how you can help me. Where do I, you know, tell me what to do now
1:25.4	so that I can work with you. That, my friend, is a lot of
1:29.1	the work that I've been doing with Brittany over the past 12 months. And I want to bring her back
1:33.6	here to you right now on this episode here in the podcast. The other reason is we have a whole
	...

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