Ask Us ANYTHING: B2B+Consumer! Instagram REELS Tactic! 🍯Honey Boo Boo?? Ep. 332

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

GURU Media Hub

Growth, Education, Email, Business, Revenue, How To, Entrepreneurship, Marketing, Profit, B2b, B2c

5 • 715 Ratings

🗓️ 14 May 2025

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode of Do This, Not That, host Jay Schwedelson takes listener questions in an “Ask Us Anything” format, sharing down-to-earth marketing tactics—like how to boost webinar attendance—and veering off into pop culture commentary as only he can.

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Best Moments:

(01:30) Addressing declining show-up rates for events and webinars

(02:23) The power of remarketing to people who have already signed up

(03:33) Using Instagram Reel ads for remarketing (even for B2B)

(05:24) Creating incentives for live attendance with exclusive content

(07:05) "Ridiculous question" about Dr. Pimple Popper and Lifetime TV

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Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

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MASSIVE thank you to our Sponsor, Marigold!!

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Transcript

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0:00.0	Welcome to Do This, Not That, the podcast for marketers.
0:14.4	You'll walk away from each episode with actionable tips you can test immediately.
0:20.0	You'll hear from the best minds in marketing who will share tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos that is our everyday. I'm Jay Schwettleson. Let's do this, not that.
0:40.1	We are back for Ask Us Anything from the Do This, Not That podcast presented by Marigold.
0:46.2	This is our short episode.
0:47.1	We're all week long.
0:47.7	We get in questions.
0:48.8	We get in work questions.
0:50.1	We get in totally ridiculous questions.
0:52.2	We try and tackle one of each.
0:53.5	So if you want to submit a question,
0:54.8	just go to jschwedelson.com.
0:56.6	There's a button that says podcast,
0:58.4	another one that says ask us anything,
1:00.1	and we love your questions.
1:01.0	We really do.
1:01.5	They're wild.
1:02.2	So let's do the work question before the ridiculous question.
1:05.4	We got a question from Jasmine from Newark, New Jersey.
1:10.4	I don't know what to do with Newark.
1:12.1	I really don't.
1:13.0	I'm supposed to go to New York in like a week, and my wife's like, you're not going to go through Newark, are you?
	...

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