What do you do when your meta ads, i.e. Facebook and Instagram ads, slip into learning limited?

Is that the end of your ads? Should you just turn off the ad set? I think not.

Here's how you decide whether or not you should turn off the ad set. And here's some other answers to questions like,

can you still scale ads that are in learning limited and as a

course creator could you even do something to the ads to get rid of the learning limited thing is it

a death nail so to speak for your ads and all that kind of stuff that i figured out from running

ads for all these years let's get into it first of all

what is learning limited exactly and do you need to turn off those ads and then we'll go

into nuance learning limited is just when quite literally the meta algorithm does not have enough

data which usually comes from sales or leads within a given time to algorithm to learn about your ads and continue to optimize performance and so meta has displayed learning limited just means the algorithm can no longer really learn and optimize as optimal way as possible I say that which sounds weird but you do not have to

turn off your ads if they slip into learning limited. However you must watch your ad

results on a daily basis. This is what I have told my junior and ad managers who I've

trained and people who I coach and it's what I do for every single client if ads slip into learning limited

Then I watch those ads. I watch ads every day, but I watch them like a hawk and I look at a four day average

Thus to not react to any given blip one day after another. Of course, that four-day average,

I can tweak things as far as what I'm looking for

if an account is spending like $800 per day

versus, say, just $50 a day, all right?

Apply this knowledge to your business

and to your business context.

All right, don't just take anything I say as blind gospel, all right?

Like, I do believe in the gospel of Jesus Christ.

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