Ahead of the Curve Internet Marketing with Lucas Lee-Tyson

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 24 March 2021

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

Ahead of the Curve Internet Marketing with Lucas Lee-Tyson In this episode, we talk to Lucas Lee-Tyson, founder of Growth Cave, about cutting-edge internet marketing in 2021. Growth Cave is a company that helps businesses large and small to dominate their industries online by implementing ‘ahead of the curve’ online marketing strategies. Lucas talks about the services his company offers, how he got into internet marketing, and the hand-to-hand combat approach he used to secure his first clients. He also gets into metrics for his business, the ins and outs of his sales funnel at growthcave.com, and a few secret tips for super-targeted advertising on YouTube. Our conversation covers Lucas’ top tools for productivity and Facebook Marketing, his method of dealing with huge success at a young age, and of course, the books and influencers he has found most beneficial to his growth as an entrepreneur. Tune in today! TIME-STAMPED SHOW NOTES: [00:29] Today’s topic: Ahead of the Curve Internet Marketing with Lucas Lee-Tyson. [01:00] The services offered by Growth Cave and how Lucas got into internet marketing. [03:50] The different structures that Growth Cave uses to charge clients. [05:32] Metrics for revenue and employees at Growth Cave. [06:23] The hand-to-hand combat techniques that Lucas used to secure his first clients. [08:01] Lucas’ goals for how he will optimize his sales funnel at growthcave.com [09:57] Longer-term goals of Lucas’ for how he will utilize his capital. [11:57] Lucas’ thoughts on Google and YouTube advertising versus Facebook advertising. [14:02] A secret YouTube advertising strategy involving targeting trending videos. [16:07] Strategies for advertising on TikTok and where things will go in the future. [17:43] Resources Lucas consults to get better as an entrepreneur. [19:01] Top tools in Lucas’ marketing stack right now; Madgicx and Roam Research. [22:18] How Lucas deals with ego as a successful internet marketer. [24:52] Thought leaders in the marketing space that Lucas follows. [25:52] Why Lucas’ favorite business books are Ready, Fire, Aim, and The Third Door. [27:37] The best way to connect with Lucas online. [28:03] That is it for today! [28:04] Go to marketingschool.io/pro to learn more about our free community. Links Mentioned in Today’s Episode: Lucas Lee-Tyson Lucas Lee-Tyson on YouTube Growth Cave Connect with Lucas Alex Hormozi GymLaunch Madgicx Roam Research Rich Schefren Todd Brown Ready, Fire, Aim The Third Door Leveling Up with Alex Banayan Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.8	Let's start leveling up your marketing knowledge with your instructors Neil Patel and Eric
0:16.8	Sue.
0:17.8	All right guys, before we start, we got a special message from our sponsor.
0:24.1	If you want to rank higher on Google, you got to look at your paid speed time.
0:28.6	And fast your website loads the better off you are with Google's Corvital update that
0:33.2	makes it super, super important to optimize your site for low time.
0:37.7	And one easy way to do it is use the host that Eric and I use DreamHouse.
0:42.2	So just go to DreamHouse or Google it, find it, check it out, and it's a great way to improve
0:47.7	your low time.
0:48.7	All right, everyone, super excited to bring you Lucas Lee Tyson today, founder of Growth
0:55.5	Cave, which is a company that helps businesses large and small to dominate their industries
1:00.4	online by implementing, quote unquote, ahead of the curve online marketing strategies with
1:04.8	an aim to double sale.
1:05.8	So I'm super excited to talk about these kind of ahead of the curve strategies, which is
1:09.7	what I like to nerd out on.
1:11.2	So Lucas, first and foremost, welcome to the show.
1:14.0	Thank you so much for having me on Eric.
1:15.2	It's great to be here.
1:16.2	Yeah.
1:17.2	Likewise, good to see you.
	...

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