4.6 • 8.7K Ratings
🗓️ 21 August 2019
⏱️ 65 minutes
🔗️ Recording | iTunes | RSS
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Sometimes the best ideas are the most simple. In an age where technology is ever-evolving and often responsible for the latest inventions, it can be easy to forget that even the most basic of ideas can add up to massive change. But it’s accessible, small steps that our food system needs now, more than ever, if we want to see a global shift. Food waste, in particular, is one of the biggest problems of our food system that desperately needs new solutions.
Think of just one head of lettuce: It takes lots of water, manpower, and resources to grow, then it’s picked and transported in a refrigerated truck, moved to a refrigerated cooler, and you take your car to go to the market and buy it. That’s a lot of resources that are all for nothing if that head of lettuce goes bad and gets thrown in the trash before you have a chance to enjoy it.
Today’s guest on The Doctor’s Farmacy has the answer for this common problem, one that is making huge impacts on our food system from farm to fork. Kavita Shukla is the Founder and CEO of The FRESHGLOW Co. and the inventor of FreshPaper, a simple innovation taking on the massive global challenge of food waste by keeping food fresher, longer. FreshPaper is used by farmers and families across the globe, and The FRESHGLOW Co. has partnered with some of the largest retailers in the world, from Whole Foods to Walmart so that people everywhere can take advantage of this incredible product and the goodness of real food.
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| 0:00.0 | Coming up on this week's episode of the Doctors Pharmacy, it's undeniable that reducing food waste |
| 0:05.0 | is better for us and it's better for our planet and it's something that everyone can do. |
| 0:13.2 | Welcome to the Doctors Pharmacy. I'm Dr. Mark Heimann and that's pharmacy with an FFAR, |
| 0:17.7 | MACY, a place for conversations that matter and today's conversation really matters to all of us |
| 0:22.9 | because it really is going to determine our future as a species and our future on this planet. |
| 0:29.0 | And it is about food waste and our guest today is an extraordinary young woman. |
| 0:33.2 | Kavita Shukla, who's a founder of a company called Fresh Glow, and invented something called |
| 0:38.5 | Fresh Paper, which is a crazy invention that was inspired by her grandmother to protect our food |
| 0:46.1 | from going bad using Indian spices, which are top secret. It's like Coca-Cola's secret formula. |
| 0:52.5 | And she has been recognized as one of the biggest innovators in the food space. She's taking on |
| 0:56.8 | this global challenge of food waste, which we're going to get into today. She's finding |
| 1:02.3 | avenues for her products in places she never imagined around the world. She started off in a |
| 1:06.6 | farmer's market and then went to Whole Foods and now is in 35 countries working across the food |
| 1:13.2 | chain. She's partnered with some of the largest retailers in the world, including Walmart and Whole Foods. |
| 1:18.0 | She's been featured on Fast Company as one of the seven entrepreneurs changing the world. |
| 1:22.9 | She's been named by Forbes as one of the 30 under 30 that's really doing cool stuff in the world. |
| 1:28.6 | Time magazine is five most innovative women in food. She has four patents. The first one she got |
| 1:33.2 | when she was 17, which is pretty amazing. And the first woman, they sorry, the youngest woman ever |
| 1:38.9 | to receive the index design to improve life award, which is the world's largest design prize presented |
| 1:44.5 | by the Crown Princess of Denmark. Kavita holds a bachelor's in arts from Harvard University. Her |
| 1:51.0 | parents probably were very freaked out when she started hanging out of farmers market. But here she |
| 1:55.9 | is now leading the world in understanding the problem of food waste and how to solve it. So welcome. |
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