970: The Top 12 Presentation Mistakes to Avoid with Terri Sjodin
How to Be Awesome at Your Job
How to be Awesome at Your Job
4.5 • 1.1K Ratings
🗓️ 13 June 2024
⏱️ 36 minutes
🧾️ Download transcript
Summary
Terri Sjodin discusses how to avoid the common pitfalls that diminish your persuasiveness.
— YOU’LL LEARN —
1) What your audience really wants to know
2) Three reasons why your presentation is boring—and how to fix it
3) The key mistake people won’t tell you you’re making
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— ABOUT TERRI —
Terri L. Sjodin is an international leading expert on persuasive presentations. With more than 25 years of experience, she has built an impressive client list that includes Fortune 500 companies, small businesses, national sales teams, industry associations, and even members of Congress. Terri has appeared as an expert on sales presentations on the Today Show, Bloomberg News, CNN, CNBC, and Fox Business, as well as many industry podcasts.
• Study: State of Sales Presentations Research Study
• Website: TerriSjodin.com
• LinkedIn Course: Sales Skills: 12 Common Mistakes to Avoid in Your Next Persuasive Presentation
— RESOURCES MENTIONED IN THE SHOW —
• Book: Atlas Shrugged by Ayn Rand
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Transcript
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| 0:00.0 | Our job, our responsibility as presenters is to always put ourselves in the seat of the listener. |
| 0:14.0 | We have such a finite amount of time, |
| 0:16.0 | and so you have to ask yourself, |
| 0:18.0 | how can I creatively share my most compelling talking points |
| 0:22.0 | so that I'm creating a rock solid case |
| 0:24.4 | craft a clear concise and compelling message that answers the questions |
| 0:29.8 | why do I need this? How are you going to save me time? How are you going to save me time? |
| 0:33.7 | How are you going to save me money? |
| 0:35.3 | How are you going to save me mental sanity? |
| 0:37.6 | That's Terry Jodyne. She's spent over 25 years working with professionals to enhance their persuasive presentation skills. |
| 0:50.0 | She's been inducted into the National Speakers Association Hall of Fame, |
| 0:53.4 | and today she's sharing some of her pro tips from her latest book, |
| 0:56.9 | Presentation Ready. |
| 0:58.4 | Improve your sales presentation outcomes and avoid the 12 most common mistakes. |
| 1:03.8 | She's got a whole lot of good stuff and not just for salesfolk. |
| 1:06.3 | You'll learn one, what your audience really wants to know. |
| 1:09.1 | Two, reasons why your presentation is boring and how to fix it. |
| 1:12.5 | And three, the key mistake people won't tell you that you're making. |
| 1:15.5 | I'm Pete McKitus. |
| 1:16.5 | This is How to Be Awesome at your job. |
| 1:18.0 | And now, here's Terry. Jerry, welcome. Thank you, Pete. It's a pleasure to be here. |
| 1:29.0 | Well, I'm excited to be talking about being presentation ready, and you've been researching and teaching on |
... |
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