969. Buying Back Your Time And Growing Your Business With Referral Marketing

The Kelly Roach Show

Kelly Roach

Business, Entrepreneurship

4.9 • 965 Ratings

🗓️ 6 November 2023

⏱️ 17 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of The Kelly Roach Show, Kelly discusses how to transition referral marketing from being sporadic and unpredictable to becoming a consistent and significant income stream. She emphasizes the importance of consistency and frequency in referral marketing and highlights the power of customer results in driving referrals.

Kelly also emphasizes the need for someone to own the referral marketing program and outlines the steps to set up a successful referral marketing system. She stresses the importance of nurturing and tracking referrals, as well as reintroducing the program regularly to keep it at the forefront of customers' minds.

Also in this episode:

Consistency and frequency are crucial in referral marketing to create a consistent and significant income stream.
Obsessing over customer results is key to generating referrals and creating an exceptional customer experience.
Assigning ownership of the referral marketing program and setting deliverables is essential for its success.
Implementing a system to nurture and close referrals is crucial for maximizing the potential of referral marketing.
Regularly reintroducing the referral marketing program helps keep it top of mind for customers and drives ongoing referrals.

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Transcript

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0:00.0	Welcome to the Kelly Road Show, the place for no fluff, easy to implement 20 minute or less business and leadership lessons to help you build a sustainable business
0:15.8	that scales, lead with integrity and create a lasting legacy.
0:21.5	I'm Kelly Roach, former NFL cheerleader and Fortune 500 executive turned 8 figure
0:26.5	entrepreneur. Let's get started.
0:29.2	All right, welcome back. We are here at part three of this referral marketing series.
0:36.4	I am helping you to get set up for 2024 and I gave you your top two strategies that I really want you to focus on to grow your sales,
0:45.2	which is live launching and referral marketing. Everything else works. It's just not quite as powerful and potent as these two strategies.
0:56.4	My job is to help you find the fastest most efficient route to create profits and peace in
1:01.8	your business so that you can put your faith and family first
1:05.0	and enjoy income and lifestyle freedom.
1:08.3	So let's get down to it.
1:09.3	Today we're talking about how to go from random, sporadic, and unpredictable referrals that you can
1:15.2	afford to put the majority of your time into, quite frankly, to how you
1:18.9	transition referral marketing to become a consistent and significant income stream, right?
1:26.8	I want you to be able to replace 10 other little things that you're doing in your
1:30.8	business right now that really aren't providing big wins on a consistent basis to placing
1:36.8	referral marketing at the top of your strategy list alongside live launching
1:41.6	so that you can get daily referrals and consistent
1:45.2	sales closing either in between launching if you're a launcher or this could be
1:50.2	how you replace launching if you are not someone that chooses to
1:53.7	engage that strategy. Now the first question that I always get asked from people
1:58.0	is how many clients do you need to create a referral marketing system that actually works?
	...

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