933. How Do You Accurately Price A Lawn?

Fullerton Unfiltered

Brian Fullerton

Self-improvement, Education, Business, Entrepreneurship

4.9 • 1.2K Ratings

🗓️ 27 February 2026

⏱️ 44 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode, we break down the four pillars of pricing a lawn: labor, equipment, overhead, and net profit. We'll show you how to account for each one and then measure it all against time, so you can confidently and profitably quote any lawn.

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Transcript

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0:00.0	You're now listening to the Fullerton Unfiltered podcast.
0:09.8	Straightforward.
0:10.7	No nonsense business advice.
0:12.7	Completely on.
0:14.5	Unfiltered.
0:15.6	Grow your business.
0:16.8	Grow your life.
0:17.9	Now, here's your host, Brian Fullerton.
0:22.0	Hey, what's going on, guys? Welcome to another episode of the Fullerton Unfiltered Podcast.
0:25.9	It is your host, Brian Fullerton here hanging with you guys. And good morning.
0:30.6	Today's podcast episode, we are going to keep it short and sweet to even out the one hour and 10 minute show that we did on Wednesday and give you guys a 15
0:38.5	minute show here today, which then should be an aggregate or an average or mean or median
0:43.2	or whatever the name is to give you guys a 20 or so minute show for today. And our show the
0:49.3	other day, that means like it's an average of 30 minutes a day on the podcast, right? One of those
0:53.8	deals.
0:56.2	Just having some fun there.
0:59.4	All things being said, really excited about today's podcast episode.
1:03.2	I'm going to do a video on this topic later down the road.
1:09.2	I have just some things I want to share with you guys to help you out with your man hour rate. This is probably a very basic topic and conversation for many of you.
1:15.0	It's probably a conversation and a topic that a lot of us are still learning and
1:20.4	dialing in and getting more granular on.
1:22.6	And then it's maybe a topic that some of you guys have never even heard before.
	...

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