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A Well-Designed Business® | Interior Design  Business Podcast

918: Lorna Gross: Unlock Your Potential: Reimagine and Reinvent Yourself, Over and Over

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Business, Design, Arts

4.8786 Ratings

🗓️ 3 October 2023

⏱️ 77 minutes

🧾️ Download transcript

Summary

Today With Lorna Gross: Today on A Well-Designed Business, I am joined by Lorna Gross, owner of Lorna Gross Interior Design. After finishing two business degrees and leading a very successful life in corporate America, Lorna ended up disappointed and unhappy. Even as successful as she was with winning awards and being up for a promotion. It was time for her to pivot. Lorna and I discuss the art of pivoting, how to recognize when you should, and how to confidently execute it. Pick It Apart [2:40] Lorna starts us off with her background and growing up. [8:00] Lorna talks about her journey to discover what she is supposed to be doing for a living. [19:30] The importance of taking the time go sit in silence with yourself. [28:50] Recognizing the signal of when people complement you or tell you you have a knack in something. [50:10] Lorna’s plans including her podcast, a streaming service, book, and more all in addition to her interior design firm. [51:30] Lorna expands on how everyone has different seasons in their lives. [58:40] The importance of asking yourself what YOU want. LuAnn Nigara and Lorna Gross's Ah-Ha Moments “I believe the universe does these things to us to get us to make a different move.” - Lorna Gross “I am believer that everything is for a season. The key is recognizing when that season is over.” - Lorna Gross  “You have to risk failure to get to the next thing you should be doing. Sometimes it will take you several times, sometimes it will take one time. As long as you’re not stuck in the season you shouldn’t be in.” - LuAnn Nigara More About Lorna Gross Currently based in the Washington, D.C. metro area, Lorna Gross’ Louisiana and New York roots inspired her signature blend of warmth and elegance. Her flourishing design firm, Lorna Gross Interior Design, creates homes that perfectly reflect those who dwell within. Equally comfortable hosting a five-course dinner on fine china or a raucous crawfish boil, Lorna is a consummate hostess and expert entertainer. She is adept at public speaking and easily draws in a crowd with her innate kindness and relatability. Connect with Lorna Gross Website Instagram  Facebook What’s new with LuAnn Nigara LuAnn Live 2023 Watch the Docuseries! luannuniversity.com http://www.luannnigara.com/cob A Big Thank You to Our Keynote Sponsors: Nancy Ganzekaufer Traci Connell Duke Renders Get The Goodies! For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action Book 2: A Well-Designed Business – The Power Talk Friday Experts Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2 Connect with LuAnn Nigara LuAnn’s Website LuAnn’s Blog Power Talk Friday Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast Other Shows Mentioned: #858: Veronica Solomon: Cultivating Self-Awareness as a Superpower   881: Power Talk Friday: Katie McDonald: Self-Care is Key to a Thriving, Well-Designed Business #895: Power Talk Friday: Sandra Funk: The Millionaire Mindset for Interior Designers #909: Power Talk Friday: Traci Connell: Normalizing Wealth With The Gloss #189: Power Talk Friday – Jan Bowen: Cultivating Your Intuition is Smart for You & For Your Interior Design Business.

Transcript

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0:00.0

This episode is sponsored by Revelwoods. Revelwoods is your source for premium hardwood and resilient

0:06.7

flooring. Using the Revelwoods selector tool, you will be able to find curated suggestions for

0:11.8

each specific project based on criteria such as style, color, zip code, and usage. Because the species

0:19.3

of wood that performs in a laundry room in Key West is not

0:22.7

going to be the same as the wood that will perform in a living room in Chicago. And how do you know that?

0:28.2

Well, Revelewoods helps you. Know before you specify. And when you sign up for a free professional

0:33.9

membership, you'll get access to exclusive discounts and referral benefits.

0:38.5

Visit revelwoods.com to get started.

0:52.9

Welcome to a well-designed business.

0:55.0

My name is Luann Nigara, and I'm so glad you found this podcast.

0:59.0

Together with my husband Vince and our partner Bill, we have grown our company Window Works from the ground up,

1:05.0

so I know and I understand the challenges you face in running your interior design business. I also know that your talent

1:13.0

alone isn't enough to ensure your success. So on this podcast, we talk about strategies and

1:19.8

practical steps to help you grow your business. But make no mistake about it, we have our share

1:25.0

of fun here too, mixed in with those aha moments that I love

1:28.8

so much. This isn't fluff. Nobody has time for that. Whether you are a new interior designer

1:34.6

or a season designer, I am here to help you create and to manage the kind of interior design

1:40.4

firm that you dream of. It's straight talk and it's action. Are you ready? Let's get started.

1:48.9

Hi, welcome to a well-designed business. Today I'm joined by someone who the two of us have been

1:54.1

talking about having her on the show for a very long time. And finally, today is the day.

2:00.6

Lorna Gross, owner of Lorna Gross interior design,

2:03.6

is here to talk about the art of the pivot. Lorna is perfect to talk about this because she hasn't

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