889. Investing Before It Pays: What It Really Takes to Build a Business with Jeremiah Jennings Part 1
Fullerton Unfiltered
Brian Fullerton
5 • 1.1K Ratings
🗓️ 7 November 2025
⏱️ 37 minutes
🧾️ Download transcript
Summary
Brian is joined by Jeremiah Jennings from The Growing Green Podcast.
Recorded live in Michigan right before Lawntrepreneur Academy Live, this crossover episode offers an unfiltered, practical conversation on running a real business, even when the weather, the work, and the numbers don't go your way.
They talk about everything from rain day productivity and crew training to labor costs, leadership development, and snow prep, mixing humor with hard-earned lessons. Jeremiah shares how he uses rain days for deep team meetings and SOP creation, while Brian explains why he's investing in training spaces, VAs, and systems that create long-term results.
The two also touch on the behind-the-scenes realities of hosting events like LAL, investing heavily in your company before profits appear, and balancing growth with sanity. The conversation wraps with lighthearted moments from Thanksgiving food partitions to Christmas light installs, showing the friendship and mutual respect between two leaders pushing each other to the next level.
Whether you're prepping for LAL or trying to get through your own version of "rain days," this episode reminds you that success comes from discipline, preparation, and a willingness to keep showing up. (Part 1 of 2).
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Transcript
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| 0:00.0 | You're now listening to the Fullerton Unfiltered podcast. |
| 0:09.0 | Straightforward, no-nonsense business advice. |
| 0:12.0 | Completely on. |
| 0:14.0 | Unfiltered. |
| 0:15.0 | Grow your business. |
| 0:17.0 | Grow your life. |
| 0:18.0 | Now, here's your host, Brian Fullerton. |
| 0:22.3 | All right, guys. Hey, we're hopping on into it today. We've got a podcast really excited about |
| 0:26.2 | bringing these to you guys live. It is the Fullerton and a filtered podcast. Part one. I think |
| 0:31.2 | we're going to do part two on Jeremiah's show here in a quick second. But welcome to the Friday, special edition, the Friday before |
| 0:39.1 | Launchpreneur Academy Live. It is a podcast coming to you guys real time. Very, very excited about |
| 0:44.3 | the next three days activities. It's going to be awesome. We've got everybody coming on into |
| 0:48.8 | Nova, Michigan, a lot going on, including the weather changing, which is going to be really |
| 0:53.4 | exciting, potentially a snowstorm and a couple of inches of rain, snow or snow. And I need to be out of here before then. When your plane takes off. So I told you, you might as well reschedule your flight for Monday because I doubt you know what's funny is that's crazy. We were saying that out loud. you might, dude, it's going to be a crap show. |
| 1:12.5 | It's not going to be that much snow. |
| 1:13.7 | There's no way it's going to mess the plane. Dude, it's two inches. No, down south would probably be fine with like a slush because it will probably stick on the grass, but you'll probably be fine on the roadway. But it's coming that morning when you plan to take off and fly home. how's i going to mess a plane up they know how to operate with because they can slide off the highway the |
| 1:29.4 | this isn't going to have a plane up? They know how to operate with snow. Because they can slide off the highway. |
| 1:29.4 | This isn't going to have. |
| 1:30.4 | We literally recording our show on Monday last week. And I was like, oh, it looks like some snow on Sunday. I was like, oh, it's, I was like, it's nothing. So we do this bag in home, right? So right here is Michigan. This is us. Yeah. From here, north and west, it's like two to ten inches. |
| 1:43.5 | Like Gimble is supposed to get like eight to ten inches of snow. |
| 1:47.0 | Oh, they're having a full run. From here, north and west, it's like two to ten inches. Like Gamble is supposed to get like eight to ten inches of snow. |
| 1:47.0 | Oh, they're having a full run. |
... |
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