5 • 1.1K Ratings
🗓️ 15 October 2025
⏱️ 25 minutes
🧾️ Download transcript
Recorded live at the Financial Leanscaper Intensive in Dallas, this episode features Adam Linneman, founder of The Green Executive. Adam has coached and consulted hundreds of lawn and landscape businesses, with a laser focus on helping owners implement the Profit First model to take control of their finances.
We dig into why profit isn’t an afterthought but the foundation of a healthy company, how simple financial systems can transform your business, and the mindset shifts every contractor needs to thrive. If you’ve ever struggled with cash flow, margins, or paying yourself consistently, Adam’s insights will give you a blueprint to finally put profit first.
Register for the LMN Webinar (on Saturday Oct. 18, 2025 from 7a-7:45a)
SnowNtell.com (Oct. 27-31)
🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨
Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game!
📍 Join us this November in Novi, MI for the premier live event in the green industry — packed with:
🎤 An All-Star Speaker Lineup
📈 Proven Business Growth Tactics
🤝 Networking with Industry Leaders
🎁 Swag, Giveaways & Unforgettable Moments
✅ Seats are limited and will sell out fast — don’t wait!
👉 Get your ticket now at LawntrepreneurAcademy.com
This isn’t just a conference — it’s your next level.
Be part of a community where your success isn’t diminished by helping others succeed.
Get encouraged, ask questions, and gain valuable insight to help you grow your lawn care business.
👉 Join the LINK Membership
📬 Free Newsletter
Stay up to date with Brian’s latest tips and updates:
Subscribe to the Newsletter
🎥 Follow Brian Online
📘 Resources to Grow Your Business
🧠 LMN Mastermind Sessions
Try LMN Landscape Software — use code BRIAN for special savings:
Learn More
💼 Business Services
Cycle CPA – Save $200 with code: BRIAN
PostcardMania – Direct Mail Marketing
Branded Bull – Marketing & Branding Experts
Use code: BRIANS10 to save 10% at the links below:
Kujo Yardwear – + Free Shipping!
ISOtunes – Save 10%
EQUIP Expo – October 21–25, 2025
Use code BRIAN to save 50% off registration
Register Now
Click on a timestamp to play from that location
| 0:00.0 | Snow contractors ready for a better winner. |
| 0:02.2 | Granham, the new parent company for L-Alemn, |
| 0:04.0 | is powering a free Snow Intel virtual workshop series from October 27th to the 31st. |
| 0:09.0 | We've lined up tons of great guest speakers to teach you the workflows for sales, staffing, and operations that lead to real profit. |
| 0:16.0 | Register now at snowintel.com. |
| 0:22.6 | You're now listening to the Fullerton Unfiltered podcast. |
| 0:26.9 | Straightforward. |
| 0:27.9 | No nonsense business advice. |
| 0:29.9 | Completely on. |
| 0:31.6 | Unfiltered. |
| 0:32.8 | Grow your business. |
| 0:34.0 | Grow your life. |
| 0:35.2 | Now, here's your host, Brian Fullerton. Uncle Boe napkins. Talk about the mild sauce packets, you know? We're jumping right on into it here today, folks. I'm excited about this conversation. Somebody I've been looking to get on the show for a while now. I've got to actually meet him here at a couple of leanscaper events, and especially over here in Charlotte at the most recent |
| 0:55.9 | Leanscapeer event. Today we're at Dallas, Texas, the finance intensive, right, Adam, and we're |
| 1:02.0 | over here at the Leanscape event, 550 plus people here. And I'm just grabbing a couple of folks here. |
| 1:06.5 | We actually have this opportunity. Leanscaper created this kind of like content creator lounge. |
| 1:10.8 | So there's a half dozen of us creating podcasts and you guys heard some of those shows come down the pike. Well, they gave us like this front and center room. So everybody has to like walk by us. Everybody's waving and you kind of feel like a deer in headlights. You know, like the deer sees you and you see the deer, but like nobody makes a move. Yeah, you're just doing like the fish bowl wave, you know. |
| 1:44.3 | So everybody's going up and down and Adam was cutting through earlier yesterday. I said, hey, if you're around, I'd love to get you on the show. I got to sit next to you guys for the two-day event in Charlotte. And it was just a fun conversation. There's just people that you meet that you're like, this guy's nice. they mean well, like they they're doing good things. They're on mission. Um, not salesy. They're not trying to push anything. They're just genuinely trying to help folks. And I ask you guys a half dozen questions while we're there, uh, that I still remember all the answers to, uh, you and Sarah, uh, your, your beautiful wife. I mean, you guys are just great people. So, without further ado, uh, I'll let you introduce yourself and give folks the highlight real. |
| 2:02.8 | But Mr. Adam, welcome to the show. |
| 2:04.0 | Yeah, thank you so much. |
| 2:05.1 | Adam Lineman here. |
| 2:06.6 | I have Lineman lawn and landscaping of 31 years in the St. Louis Market area. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Brian Fullerton, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Brian Fullerton and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.