778: How to Help People Flourish, with Marcus Buckingham
Coaching for Leaders
Dave Stachowiak
4.8 • 1.6K Ratings
🗓️ 13 April 2026
⏱️ 40 minutes
🧾️ Download transcript
Summary
Marcus Buckingham: Design Love In
Marcus Buckingham is the author of two of the best-selling business books of all time and has three of Harvard Business Review’s most circulated, industry-changing cover articles. After spending two decades studying excellence at the Gallup Organization and co-creating the StrengthsFinder tool, he built his own Coaching + Education firm and has been a prominent researcher on strengths, love, and leadership at work. He is the author of Design Love In: How to Unleash the Most Powerful Force in Business (Amazon, Bookshop)*.
Most everyone who listens to this podcast wants to go way beyond just hitting numbers and achieving goals. In addition to that, we want so deeply to see the people the work with flourish in their careers. In this conversation, Marcus and I explore the sequence of five feelings that make this work – and why a lot of it comes down to love.
Key Points
- Love dies, not from being killed – but from forgetting and neglect.
- The difference is massive in what we give a top rating to and everything else.
- Love is the deep and unwavering commitment to the flourishing of a human.
- Shift from leaders making decisions to leaders making experiences.
The five feelings follow this sequence:
- Control
- Harmony
- Significance
- Warmth of others
- Growth
Resources Mentioned
- Design Love In: How to Unleash the Most Powerful Force in Business by Marcus Buckingham (Amazon, Bookshop)*
- Design Love In
- Lovethat.com
Interview Notes
Download my interview notes in PDF format (free membership required).
Related Episodes
- How to Lead Top-Line Growth, with Tim Sanders (episode 299)
- Transcend Leadership Struggles Through Your Strengths, with Lisa Cummings (episode 692)
- Clarifying Values for a Workplace People Love, with Anne Chow (episode 712)
Discover More
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Transcript
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| 0:00.0 | Most everyone who listens to this podcast wants to go way beyond just hitting numbers and achieving |
| 0:04.8 | goals. |
| 0:05.8 | In addition to that, we want so deeply to see the people we work with flourish in their careers. |
| 0:11.9 | In this episode, the sequence of five feelings that makes this work and why a lot of it |
| 0:17.8 | comes down to love. |
| 0:19.3 | This is Coaching for Leaders, Episode 778. |
| 0:24.3 | Produced by Innovate Learning, maximizing human potential. |
| 0:32.6 | Greetings to you from Orange County, California. |
| 0:35.9 | This is Coaching for Leaders, and I'm your host, Dave |
| 0:39.2 | Stahofiak. Leaders aren't born. They're made. And this weekly show helps leaders thrive at key |
| 0:45.9 | inflection points. When I say that word thrive, it is one of those words that we all are |
| 0:52.0 | aiming for. We're aiming for certainly ourselves. More importantly, we are |
| 0:56.4 | aiming for it for the people we work with, the people we serve, our organizations and the good |
| 1:00.9 | work that our organizations do in the world. Today, a conversation that will help us to do a better |
| 1:06.9 | job at helping people thrive. I am so pleased to welcome Marcus Buckingham to the show. |
| 1:11.9 | Marcus is the author of two of the best-selling business books of all time and has three of |
| 1:16.6 | Harvard Business Review's most circulated industry-changing cover articles. After spending two |
| 1:21.8 | decades studying excellence at the Gallup organization and co-creating the Strengths Finder tool, |
| 1:27.1 | he built his own coaching |
| 1:28.1 | and education firm and has been a prominent researcher on strengths, love, and leadership at work. |
| 1:33.4 | He is the author of Design Love in How to Unleash the Most Powerful Force in Business. |
| 1:39.2 | Marcus, a pleasure to have you on. Thank you for having me, Dave. You write in this new book, Love Dies, |
... |
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