#739: Inside the Rise of a Western Lifestyle Powerhouse: Rodeo Quincy

Boutique Chat

Ashley Alderson

Business, Marketing, Retail, Boutiquetips, Fashionindustry, Fashionbusiness, Entrepreneurship, Businessstrategy

5 • 853 Ratings

🗓️ 25 November 2025

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today, Western fashion designer and Rodeo Quincy founder, Quincy Eldridge joins the podcast to share how she turned her unique, hand-painted rodeo style into a nationally recognized fashion brand. From designing boots with Ariat at 18 to running four sales channels, four NFR booths, and now her first Las Vegas fashion show, Quincy opens up about grit, growth, family, and building a business with heart.

Now preparing for her biggest year yet with four NFR booths, three semi-loads of inventory, a full team, and her first-ever fashion show in Las Vegas, Quincy opens up about what it really takes to grow a purpose-driven brand that stands out.

You'll learn:

How Quincy went from hand-painting tack in high school to collaborating with Ariat
How she manages four business models: online retail, wholesale, live selling, and NFR trade shows
How rodeo, grit, and "getting back on the horse" shaped her leadership and resilience
Her merchandising playbook for building a booth people can't walk past
How she balances business growth, motherhood, and family

Join The Boutique Hub

Quincy Eldridge & Rodeo Quincy

Website: rodeoquincy.com
Instagram: @rodeoquincy

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Ashley Alderson: Instagram

Transcript

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0:00.0	Business can be a lonely game, but it doesn't have to be.
0:09.0	Welcome to Boutique Chat, where we explore community over competition and how to scale your company with the balance and the happiness that we all seek.
0:16.0	We'll hear from product-based businesses of all types, retailers, e-commerce, and wholesale brands,
0:21.7	along with industry experts shaping the future of our industry.
0:25.1	I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat.
0:34.1	Hey guys, welcome back to the podcast.
0:36.1	I have been looking forward to this recording for such a long time, Quincy. I'm so glad you're here.
0:41.0	Oh, thanks so much for having me. I'm so honored Ashley. If there is somebody that I feel like I have watched your business from like the very early beginning stages, and it's so cool because I've watched it like with admiration on my own. But now to see your business like through my kids' eyes and how cool they think you are, like that is also so fun.
1:00.7	So I'm excited to bring all the behind the scenes to everybody today.
1:04.5	So take me back to the beginning.
1:06.1	I know like business for you started long ago when you realized you had a knack for this. How did this all start?
1:12.5	How did the creative journey start? Right. So yes, I was always just that very creative kid,
1:18.6	and I fell in love with that. That was my outlet. School wasn't necessarily my thing. I worked
1:25.2	really hard at school, but where I really shine was in my
1:28.6	creativity. And I'm so grateful because I had wonderful parents and siblings and family that
1:33.8	encouraged it. And really, Ashley, I just started creating things because it was my passion.
1:39.4	I didn't realize that it could turn into a business. and that just became one of the greatest blessings
1:44.7	for me. So as a kid, I started learning that I could draw and started hand painting and
1:50.8	hand drawing. I had participated in rodeo like you, and you really got me my first start also
2:00.1	because I was hand drawing and painting all of this unique
2:04.1	tack that really set me apart from the crowd, which the listeners may not know what horse tack
2:11.3	is with the equipment that you use on the horse. So I was actually hand drawing big red roses
	...

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