#723: The Retail Reality Check You Didn’t Know You Needed
Boutique Chat
Ashley Alderson
5 • 853 Ratings
🗓️ 5 August 2025
⏱️ 52 minutes
🧾️ Download transcript
Summary
Get ready to meet Dane Cohen, the newest member of The Boutique Hub team, whose retail roots run deep! Growing up in his family's store, Lester's, a Brooklyn-based business that blossomed from a 500-square-foot shop into a specialty department store, Dane shares how those early experiences shaped his perspective on community, business, and what it really takes to succeed in retail. In this episode, he dives into the lessons learned behind the register and how he’s bringing that same passion and insight to the Hub.
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Transcript
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| 0:00.0 | Business can be a lonely game, but it doesn't have to be. |
| 0:09.0 | Welcome to Boutique Chat, where we explore community over competition and how to scale your company with the balance and the happiness that we all seek. |
| 0:16.0 | We'll hear from product-based businesses of all types, retailers, e-commerce, and wholesale brands, |
| 0:21.6 | along with industry experts shaping the future of our industry. |
| 0:25.1 | I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat. |
| 0:33.1 | Hey guys, welcome back to the podcast this week. |
| 0:35.7 | I love this opportunity to get to introduce |
| 0:38.7 | you to somebody today who is not only someone that I look at as such a great expert in our |
| 0:44.3 | industry and a well-recognized face, I'm sure, for many of you. But I can officially say today, |
| 0:50.2 | you are a member of our team at the boutique hub. Dane, thanks so much for being on the show today. Thanks for having me. It feels even better to be sitting here as part of the team. So I couldn't be more excited. I've already been jumping in head first. And there's a lot to get done together. So I can't wait. Oh, it's so good. I don't know if I've told you this yet, but before everyone knew you were joining the boutique hub, but we were kind of like, we could |
| 1:14.8 | kind of start to, like it was two days before we made it official publicly. We were at our |
| 1:19.7 | mastermind event. And I started to tease to everybody. I was like, hey, guess what? Someone knew |
| 1:25.0 | is coming to work at the boutique hub on Monday. |
| 1:28.7 | Do you guys want to guess who it is? |
| 1:29.5 | Did I tell you this? |
| 1:31.0 | Did you really get guesses? |
| 1:31.3 | Are you? |
| 1:32.2 | I really did. |
| 1:33.0 | I really did. |
| 1:36.1 | We went around the room and everyone's like, is it a male or a female? |
| 1:38.3 | Like, what do they look like? |
| 1:39.0 | Like, are they short? |
... |
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