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The Pitch

#72 How Niche Is Too Niche?

The Pitch

Josh Muccio

Technology, Business, Investing, Entrepreneurship

4.61.5K Ratings

🗓️ 18 September 2019

⏱️ 31 minutes

🧾️ Download transcript

Summary

Orion Brown is very early in her journey as an entrepreneur. In fact, this is her first pitch to venture capitalists! At this early stage, the investors are listening for something a bit different. They just want to know, is this a good idea in a large, untapped market? Find out if Orion can convince the investors that she’s got her finger on the next big thing.  Today's investors are Jenny Fielding, Elizabeth Yin, David Goldberg, Sheel Mohnot and Charles Hudson. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

This episode of The Pitch is brought to you by American Express business.

0:05.0

A lot of you listening right now are small business owners or on the journey to become one.

0:10.0

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0:16.0

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0:22.0

packed with enhanced benefits to help unlock more business value

0:25.3

than ever before.

0:26.5

Like the ability to earn four times points

0:29.1

that automatically adapt to your top two eligible spending categories every month on up to $150,000 in

0:37.5

purchases per year. Plus up to $395 in annual statement credits on eligible purchases at select business merchants.

0:46.4

Enrollment required terms apply.

0:48.5

Learn more at American Express.com slash business gold card. And stay tuned later in this episode for the pitch clock brought to you by American Express business.

1:01.6

Today on the show we've got a different kind of pitch. This is an entrepreneur who's just starting out.

1:08.0

In fact, this is her very first pitch to venture capitalists.

1:12.0

At this stage, the VCs are looking for something specific.

1:15.6

There's less of a formula, more of a gut feeling. They're not so concerned about

1:20.3

valuation or even revenue. They just want to figure out could there be a big enough

1:25.5

market for this new business to flourish.

1:29.1

From Gimlet, this is the pitch.

1:31.2

I'm Josh Munchio. We've got some new investors on the show today.

1:36.0

I'm Jenny Fielding.

1:38.0

Jenny is the director of Techstars NYC,

1:40.0

and a prolific angel investor.

...

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