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Marketing School - Digital Marketing and Online Marketing Tips

7 Unconventional Ways to Generate More Leads | Ep. #951

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 9 March 2019

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #951, we discuss 7 unconventional ways to generate more leads. Tune in to hear what you can do to increase revenue. We have committed to throwing a FREE Marketing School Live Event in Los Angeles, once Marketing School reaches 1M downloads in a 30 day period. Take action: Rate, review, subscribe, and SHARE. Check the progress here! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Unconventional Ways to Generate More Leads [00:36] 1: Have a customer data platform, like Segment. [00:50] The ability to narrow down leads based on certain data is key to your success. Segment allows you to do this. [01:40] 2: Make sure you are getting all the information you need. [01:57] Lead Quizzes makes it easier to capture leads. [02:21] 3: Personalization. [02:30] Drift allows for personalization in chats. [03:00] 4: MaxMind. [03:15] Include city and location within your copy. [03:50] 5: Mad Kudu is a lead-scoring tool. [04:15] 6: Clearbit allows you to pre-populate information in forms. [04:30] 7: Live chat is a great resource. [05:15] Check out Subscribers.com. [05:24] That’s it for today! [05:31] We hit our goal of 1 Million downloads! So, we will be throwing a free event in Los Angeles. Check out this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your load time. Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Meel Patel.

0:57.0

And today we're going to talk about seven unconventional ways

1:00.0

to generate more leads.

1:01.0

So I guess I'll go first because I've been talking about this and I don't think I've been I've drilled it in enough.

1:06.3

Having a customer data platform like whole dot I.O hu l.o or segment is going to allow you to do so many things that you are frankly Ninja

1:16.2

like if you talk about doing this stuff like five ten years ago it would have seen unreasonable

1:20.3

but being able to say okay I want to be able to find people on my website

1:26.3

that have visited from enterprise companies only, and I want to find all their

1:29.9

email addresses, and I want to drop them into a sales sequence and re-target those people,

1:34.5

you can all do that if you have all your customer data from disparate sources combined into

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