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Marketing School - Digital Marketing and Online Marketing Tips

7 Ideal Tasks to Give Your New Marketing Intern | Ep. #212

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 28 February 2017

⏱️ 6 minutes

🧾️ Download transcript

Summary

In Episode #212, Eric and Neil discuss the 7 ideal tasks to give your new marketing intern. Tune in and take note of how to maximize your intern’s time. These specific tasks will contribute to your company’s growth and improve your processes. Time Stamped Show Notes: 00:27 – Today’s topic: 7 Ideal Tasks to Give Your New Marketing Intern 00:35 – First task is to list out all your competitors and track their growth and activities using a spreadsheet on a daily and weekly basis 01:11 – You can check how your activities are comparing with your competitors 01:25 – The diminishing return explained 01:46 – Have an on-going link building process 02:00 – Use BuzzSumo to find the right people to reach out to 02:09 – Use BuzzStream to keep track of the report 02:30 – Your intern should focus on social media and respond to anyone who is upset in your space 02:45 – They don’t have to be necessarily picking on your product 02:50 – Helping out will build trust and royalty 02:57 – Do reporting 03:00 – Manual reporting is still a good way to do it 03:12 – Use Screenflow for screencasting to make records 03:38 – “Each week, have your intern talk to customers who signed up and 5 people who didn’t sign up” 03:54 – Keep in touch with those people and understand their user experience 04:10 – Make your intern boost Facebook posts or run basic ads using Facebook and Google 04:40 – Have your intern monitor Ahrefs for bad links 04:48 – The intern should update your bad links on a daily basis 05:17 – That’s it for today’s episode! 3 Key Points: Having the right tasks to assign your intern will make their stay in the company worthwhile. Your intern should focus on building your online presence—this can include reaching out to customers and being more engaged online. Make your intern track growth and activities on a daily basis to see how you’re measuring up. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you gotta look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your low time. Welcome to another episode of marketing school.

0:55.0

I'm Errit Sue.

0:56.0

And I'm Neil Patel.

0:57.0

And today we're going to talk about seven ideal tasks

1:00.0

to give your new marketing intern, Neil, you're going first.

1:05.0

So the first task that you should give your marketing intern

1:09.0

is to go look at all your competition, list them all out, and just keep a daily or weekly Excel

1:16.8

spreadsheet just tracking everything that they're doing from new blog posts that they're

1:20.6

writing, the social shares that they're getting, their backlinks, are they growing,

1:24.9

are they decreasing?

1:26.4

In essence, they're just keeping a spreadsheet of your competition and just keeping track

1:29.7

on a daily basis and a weekly basis of what they're doing and the estimated the results.

...

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