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Marketing School - Digital Marketing and Online Marketing Tips

Does Black Hat SEO Still Work? | Ep. #213

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 1 March 2017

⏱️ 6 minutes

🧾️ Download transcript

Summary

In Episode #213, Eric and Neil discuss whether or not black hat SEO still works. Black hat SEO refers to any practice that you use to boost your website’s ranking in a way that violates the search engine’s terms of service. Tune in to find out if black hat SEO still works and the advantages and disadvantages of using this practice. Time Stamped Show Notes: 00:27 – Today’s topic: Does Black Hat SEO Still Work? 00:35 – PBN is also considered black hat SEO 00:41 – Black hat SEO still works 00:45 – Black hat SEO isn’t really for business or marketing 01:07 – Neil used to do black hat SEO 01:27 – “It never did last” 01:37 – Black hat SEO can give you short term income, but not recommended for a client’s website 01:55 – The only good thing about black hat SEO is that it can help you be more creative and adapt its concept to white hat SEO 02:13 – It is not worth the time and energy 02:41 – The link wheel tactic of black hat SEO described 03:26 – Build your own blog network the legitimate way 03:47 – If you’re just starting, you can try black hat SEO with your own website 03:55 – Eric did it before for a game review website 04:20 – The website was earning for some time, but then it got flagged and Eric lost his money 04:36 – Watch out for your website when you’re about to get filtered by Google 05:07 – Do not use black hat SEO if you want to play the good game 05:15 – That’s it for today’s episode! 3 Key Points: Black hat SEO still works, but it is definitely not for business or marketing. Black hat SEO is only good for a short period of time. Do not use black hat SEO if you want to play the good game. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.9

your instructors Neil Patel and Eric Sue.

0:18.6

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to Rank hire on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream host so just go to

0:46.0

dream host or Google it find it check it out and it's a great way to improve your

0:50.8

low time.

0:51.8

Welcome to another episode of marketing school.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Patel.

0:57.0

And today we're going to talk about does Black Hat SEO still work.

1:01.0

Black Pat SEO we've talked about in the past we've talked about PBNs, which is basically

1:05.2

Black Hat, talking about, you know, exchanging links, things like that.

1:09.0

Does Black Hat SEO still work?

1:10.3

The short answer is yes, it still works, but I think the key thing for us to repeat is that hey if you're looking to play the long game

1:16.8

Which I think most of the people listening to this are looking to play the long game if you're not doing a kind of you know churn and burn affiliate kind of model where you're just looking to push offers all the time and trust me that doesn't feel good

1:26.8

Blackhead SEO does work but that's not something you want to pursue if you want to win ultimately when you're playing the game of business or the game of marketing.

1:34.3

Neil, what are your thoughts?

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