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The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

674: 3 Steps to Build an Audience BEFORE You Have an Offer to Sell

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.812.3K Ratings

🗓️ 31 May 2023

⏱️ 30 minutes

🧾️ Download transcript

Summary

It probably doesn’t surprise you that in 2023, building a loyal audience is critical to the success of any business. Most entrepreneurs and creators know that they need an audience to sell their offer… but what if I told you that BEFORE you even have a product or service to sell, you can – and should – start building your audience? In fact, doing so can help you better understand your target market, build relationships with potential customers, establish your credibility, and ultimately, increase the chances of success when you do launch your product or service. In this episode, I'm sharing some practical strategies for building an audience from scratch, even if you don't have anything to sell yet. If you’re someone who has a dream or a vision or you want to start your side hustle or you know that sommmeeday you want to leap into entrepreneurship, this is where you should start. And if you’re someone who’s struggling to sell your offer or grow your audience, this will also work for you. Click play NOW to get started on the right foot before you have an offer to sell! GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOW NOTES CHECK OUT HIYA

Transcript

Click on a timestamp to play from that location

0:00.0

When you can put yourself into a space with other people who are like you or who might

0:06.2

be needing what it is that you'll be offering, you can get a ton of information that can

0:10.6

help you create the right type of offer.

0:13.6

Hey, my name is Jenna Kutcher and I am obsessed with all things business, marketing numbers,

0:19.5

and helping you to navigate both the messy and the magical seasons of this thing called

0:23.6

life.

0:24.6

I'm a small town mama who took a $300 camera, grew a successful photo biz, and now I

0:28.9

work from home in Rema 7 figure online business.

0:31.8

I teach you the tried and true secrets to building a career you adore.

0:35.6

Shia away from the real talk?

0:37.2

No way.

0:38.2

Money, hardship, growth, loss, and marketing are all topics we discuss here.

0:42.2

Think of this as your one stop shop for happy hour with a gal pal mixed with business

0:46.1

school.

0:47.1

Pull up a seat, make sure you're cozy, and get ready to be challenged and encouraged

0:50.5

while you learn.

0:51.7

This is the Gold Digger Podcast.

0:54.5

It probably doesn't surprise you that in 2023, building a loyal audience is critical

0:59.7

to the success of any business.

1:02.0

Most entrepreneurs and creators know that they have to have an audience to sell their

1:05.6

offer.

1:06.6

But what if I told you this, that before you even have a product or service to sell or your

...

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