Business can be a lonely game, but it doesn't have to be.

Welcome to Boutique Chat, where we explore community over competition and how to scale your company with the balance and the happiness that we all seek.

We'll hear from product-based businesses of all types, retailers, e-commerce, and wholesale brands,

along with industry experts shaping the future of our industry. I'm your host, Ashley Alderson

from the boutique hub, and I can't wait to chat.

Hey guys, welcome back to the podcast this week. I have one of my favorite people on. I am so excited. If

anyone has been to our showroom in Dallas, you've had the opportunity to meet Samantha Connor on our team.

And of course, of all the other markets, Vegas, Atlanta, everywhere we go, you're everywhere.

But you're such a bright light for our community and for our team. And I'm so pumped to have this little chat with you today.

Thanks for being here.

Yeah.

Thank you.

I'm excited.

I've listened to your podcast so many times.

So I was really honored that I get to be on it for the first time.

So this is going to be awesome.

You're going to do awesome.

And if anyone has not had the opportunity to meet you yet. They better buckle up because I'm telling you guys,

Samantha is one smart cookie. So she understands business both from a brand's perspective and

from a boutique's perspective and just you're such a great view of the industry as a whole.

So I'm really excited to dive into all those things today. But first, let's start here.

We have a huge week coming up in the month of May that we

...