597. If You Don't Have an Audience to Sell to, Do This.
The Product Boss Podcast
Jacqueline Snyder
4.8 • 912 Ratings
🗓️ 24 June 2024
⏱️ 32 minutes
🧾️ Download transcript
Summary
True or False: You need a HUGE social media following to reach your business goals...I'm excited to tell you that it is FALSE! In today's episode, I'm busting the myth that you need to be on social media to succeed in your product-based business and I'm showing you just how to discover your ideal customers, make more sales, and reach or even surpass your product business dreams.
I'll share examples of my own journey to success before the days that social media took the world by storm (aka when going viral wasn't even a thing) and how my students have proven time and time again that you can create your profitable money-making machine once you know your own path to profit!
Tune in if you are ready to discover how to grow your business beyond your wildest dreams, even without a social media presence, and the strategies my students and I have used to get there!
Resources:
- Sign up for The Product Boss Newsletter.
- Feeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.
Connect:
- Website: theproductboss.com
- Instagram: @theproductboss
Mentioned in this episode:
Another Bite
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Hubspot
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Mentioned in this episode:
Hubspot
Get started for Free with Hubspot CRM
Another Bite
Listen to Another Bite wherever you get your podcasts.
Transcript
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| 0:00.0 | 1800 followers her company makes 25 million dollars a year the last time I checked |
| 0:07.7 | which was last year so who knows she could be higher than that and still around |
| 0:10.3 | 1800 followers you do not need an audience to sell to you. |
| 0:14.8 | Does she have an Instagram? |
| 0:16.0 | Yes. |
| 0:17.0 | Can I find her there? |
| 0:18.0 | Yes. |
| 0:18.6 | Can I click on a link, go buy from her somewhere else? |
| 0:20.8 | Yes. |
| 0:21.8 | Does she have to spend any of her time, money, efforts, resources on |
| 0:24.9 | building social? Absolutely 25 million reasons why she does not have to. |
| 0:39.3 | Hi, I'm Jacqueline Snyder, and this is the Product Boss Podcast. I've helped launch and grow thousands of product-based businesses, even one of my own. |
| 0:43.0 | And over the last 20 years, I've seen behind the scenes of businesses just like yours. |
| 0:48.0 | Whether they are makers, manufacturers, artists, or food and beverage businesses, |
| 0:52.0 | I have spent so many hours studying it all. |
| 0:55.4 | I've discovered what makes them successful. What are mistakes they could |
| 0:59.5 | avoid? How did they turn an idea into successful business? |
| 1:03.0 | And what are strategies they have used to make more sales and be discovered by more customers? |
| 1:08.0 | This is what this show is all about. |
| 1:11.0 | Whether you're just starting out or you're looking to become a |
| 1:14.0 | million dollar product boss, I'm here to give you the |
| 1:16.7 | permission to chase your dreams, no matter how big or small. |
... |
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