#573 S2 Episode 442 - POTENT INTENT: Intentional Management Of Founder-Led Sales

Sales Transformation

Leadium

Sales Tips, Sales Training, Founder Led Sales, Marketing, Selling With Video, Founder-led Sales, Sales Prospecting, Management, Sales Management, Business, Sales Advice, Daily Sales Tip, Sales Leadership, Social Selling, Collin Mitchell, Enterprise Selling, Sales Mindset, Outbound Sales, Sales Podcast, Sales

5.0 • 2.1K Ratings

🗓️ 17 February 2023

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

SOMETIMES, WHEN YOU GOT NO IDEA, FREAKING IDEA OF WHAT YOU’RE DOING, YOU JUST GOTTA DO IT ANYWAY

We are back with Alexa today, and in this conversation, she shares her experience in operating founder-led sales for Pocus. She explains the reason why she had to operate the business that way, what challenges she faced, and how she worked on it and succeeded by being intentional about leading her sales team. Find out more in this latest episode of Sales Transformation.

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TRANSFORMING MOMENTS

ALEXA: BEING INTENTIONAL IN OPERATING FOUNDER-LED SALES

“I was very intentional that I said, you know, I do not want to hire any go-to-market team until I feel confident about product market fit. We just recently hired an actual go-to-market team. So it was all founder-led sales until them and they'd say it's like, the most painful thing ever because you're doing sales, sales, engineering, and customer success and running the business. But I think it's really necessary to figure out, do we have like, do we have product market fit? What works? What are the initial sales playbooks, you should be running? What are the initial post-sales playbooks you should be running before passing that over to someone else?”

Connect with Alexa

Alexa Grabell | Pocus | Pocus.com

Connect with Collin

Transcript

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0:00.0	Thanks so much for being a loyal podcast listener.
0:04.2	Now as ahead of sales myself, I understand how challenging it is to be in sales right
0:09.1	now and that's exactly why I launched the sales transformation newsletter so that I
0:13.5	can deliver you tactical plays from the trenches that can help you navigate today's sales
0:19.0	environment.
0:20.0	Now if you want these sales plays delivered to your inbox every single week, all you
0:23.4	got to do is go to mysalesplays.com to subscribe to the sales transformation newsletter.
0:29.8	Mysalesplays.com and get these plays delivered to your inbox every week.
0:41.1	My name is Colin Mitchell and welcome to sales transformation, a daily podcast with the
0:45.9	best moments from the most respected people in the sales world.
0:49.6	The goal of this show is to give you a daily dose, weekends included in 10 minutes or
0:54.2	less to help transform the way you sell.
0:57.2	I hope you enjoy today's episode and now to David to tell you what you can expect in
1:01.9	today's episode.
1:08.5	You know sometimes when you got no quick idea of what you're doing, you just got to do
1:13.6	it anyway.
1:14.6	We're back with Alexa today and in this conversation, she shares her experience in operating founder
1:20.4	led sales for focus.
1:22.3	She explains the reason why she had to operate the business that way.
1:26.0	She's got challenges, she faced and how she worked on it and succeeded by being intentional
1:31.3	about leading her sales team.
1:33.2	Find out more in this latest episode of sales transformation.
	...

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